Manager, Cross Channel Planning

New York City, NY (Hybrid)

$50K/yr – $95K/yrManagerFull time

Posted 13 hrs ago

Job Summary

Own media strategy, planning and buying for a L\'Oréal PPD client in New York, leading cross‑channel campaigns, budgeting, and performance optimization while mentoring junior staff.

  • Oversee multi-channel media plans and budget scenarios
  • Guide junior team and present client recommendations

Job Description

Responsibilities

  • Beauty Co-Lab in New York seeks a Manager to lead media strategy, planning and buying initiatives on L'Oreal's PPD client. You will coordinate cross-channel campaigns and optimize performance for clients.
  • Responsible for planning paid media campaigns and managing client budgets
  • The Manager will help to deliver clients’ business objectives through bespoke and insight-rooted media plans. They will steward strategic & tactical plan development and implementation, including channel allocations, flighting strategies, and budget scenarios.
  • They will be tasked to manage up to the Sr. Manager/Associate Director level and supervise the Associates'/Sr. Associates' day-to-day activities.
  • Presents basic recommendations and educational materials to the client.
  • Stays up to date on consumer trends, best practices and opportunities across channels.
  • Provides oversight and training to junior team members.
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Omnicom Media

3.5 Glassdoor

Omnicom Media, the media services division of Omnicom Group Inc., designs ecosystems for growth. Powered by the Omni Intelligence Platform, Omnicom Media connects best-in-class capabilities that enable our full-service media agencies OMD, Initiative, PHD, UM, Hearts & Science and Mediahub to deliver more relevant and actionable consumer experiences, more productive and proactive client experiences, and more collaborative and rewarding talent experiences for the more than 40,000 people serving the world’s leading brands in Omnicom Media agencies around the globe.

Founded in 1996
New York, Iowa, USA
14K employees (3,943 in marketing)
60% recommend to a friend
74% CEO approval

Salaries

Posted range

$50K/yr – $95K/yr

Taken straight from the job posting.

Media Planning median pay in the United States

$91K/yr

Most pay falls between $73K and $125K. Based on 1,235 salaries.

See all Omnicom Media salaries

Marketing Team

Marketing Team Size
3,373 (24% of company)
Median Career Experience
25 years
Median Tenure
2.1 years
Marketing Roles Posted (Last 30 Days)
82

Traffic Signals

Monthly Visitors
17.3K
Traffic Source Mix
Search
3.6%
Direct
10%
Referral
1.4%
Social
14.1%
Paid
4.2%

Headcount Trend

Current headcount: ~13.9K
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Manager, Cross Channel Planning

Omnicom Media · New York City, NY · Hybrid