Manager, Commerce/Retail Media (Amazon)

Responsibilities

• Account Management
• - Responsible for gathering the research and data needed to formulate tactical plan development and recommendation for client delivery
• - Ultimate oversight for all day-to-day Commerce budget and billing activity (pacing, Prisma management, draft billing, accuracy of budgets vs. strategy flowcharts)
• - Responsible for presenting recommendations, soliciting feedback, and directing the Analyst(s) to apply client feedback to campaigns
• - Actively contribute to account strategy including annual budget development, KPIs, partner selection, new tactics, and tracking industry developments
• - Review paperwork necessary for purchase authorization and ensure vendor counter signature is received
• - QA all campaign components prior to launch (dayparting, bids, budget, targeting parameters, correct creative)
• - Recommend campaign adjustments based on performance trends
• - Client communication over performance amidst competitive landscape
• - Development and recommendation of optimizations and/or testing plans (e.g. new vendors, new targeting segments, new types of creative to test, new flighting strategy, test and learn agenda)

Requirements

• 3+ years of hands-on account management experience in online advertising with a focus on Commerce
• In-depth activation and optimization experience with Amazon and Criteo platforms
• 1+ years of demonstrated success in managing and leading people
• Deep knowledge of ad serving platforms and online analytic solutions
• Mastery of all relevant tools for reporting, analytics, and competitive analysis

Preferred

• Knowledge of statistical methods and testing methodology preferred.

Benefits

• Our Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger.
• It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization.
• We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.
• Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive.
• Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.