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Marketing jobs

196 marketing jobs

3 months ago

Sr. Manager CX Loyalty & Retention

Philip Morris International U.S.

Stamford, CT (Hybrid)Full time$176K/yr – $220K/yr

3 months ago

Manager, Loyalty & Customer Engagement

SARKU JAPAN

Phoenix, AZ (On-site)Full time

3 months ago

Associate Marketing Manager, CRM Rewards & Lifecycle

Curaleaf

Stamford, CT (On-site)Full time$87K/yr – $97K/yr

3 months ago

FLEX Director, Lifecycle Loyalty & Promotions Marketing

Marriott International

Bethesda, MD (Hybrid)Full time$61/hr – $83/hr

3 months ago

Channel Manager, eCommerce & Loyalty

Yum! Brands

Plano, TX (On-site)Full time

3 months ago

Director - Loyalty Strategy

Gap Inc.

San Francisco, CA (On-site)Full time

3 months ago

Brand Manager Loyalty Program Strategy

The GIANT Company

Carlisle, PA (On-site)Full time

3 months ago

Senior Analyst - Loyalty Benefits Marketing

American Express

New York, USA (Hybrid)Full time

3 months ago

Director, Loyalty Marketing

Preferred Travel Group

Newport Beach, CA (Hybrid)Full time$135K/yr – $150K/yr

3 months ago

Specialist, Loyalty Communications

The Ad Club

Philadelphia, PA (On-site)Full time

3 months ago

Manager, Loyalty Benefits Strategy & Operations

Fanatics Betting & Gaming

New York, USA (On-site)Full time$108K/yr – $130K/yr

3 months ago

Loyalty Rewards Agent (Harrah's Metropolis, Illinois)

Caesars Entertainment

Metropolis, IL (On-site)Full time

3 months ago

Marketing Manager, Loyalty & Digital Experience

Hy-Vee, Inc.

Grimes, IA (On-site)Full time

3 months ago

Director, Loyalty Program Enrollments

IHG

Atlanta, GA (Hybrid)Full time$138K/yr – $160K/yr

3 months ago

Senior Manager, RISE Lifecycle Marketing & Loyalty

Green Thumb

Chicago, IL (Hybrid)Full time$125K/yr – $145K/yr

3 months ago

Senior Manager, RISE Lifecycle Marketing & Loyalty

Green Thumb Industries

Chicago, IL (Hybrid)$125K/yr – $145K/yr

3 months ago

Program Manager II - Loyalty & Retention

Boost Mobile

Littleton, CO (On-site)Full time$72K/yr – $103K/yr

3 months ago

Manager, Loyalty Strategy & CRM

GENTLE MONSTER

Los Angeles, CA (On-site)Full time

3 months ago

Specialist, Loyalty Communications

Comcast

Philadelphia, PA (On-site)Full time

3 months ago

Director, Customer Loyalty & Churn Management

Point Broadband

USA (Remote)Full time

All Loyalty roles in the US

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All Loyalty roles in the US

Get alerts for this search

196 jobs

Sr. Manager CX Loyalty & Retention

Philip Morris International U.S.

Stamford, CT (Hybrid)

$176K/yr - $220K/yrIn-houseFull-timeSenior level10+ years exp.

3 months ago

Manager, Loyalty & Customer Engagement

SARKU JAPAN

Phoenix, AZ (On-site)

In-houseFull-timeManager3+ years exp.

3 months ago

Associate Marketing Manager, CRM Rewards & Lifecycle

Curaleaf

Stamford, CT (On-site)

$87K/yr - $97K/yrIn-houseFull-timeMid level3+ years exp.

3 months ago

FLEX Director, Lifecycle Loyalty & Promotions Marketing

Marriott International

Bethesda, MD (Hybrid)

$61/hr - $83/hrIn-houseFull-timeDirector/executive8+ years exp.

3 months ago

Channel Manager, eCommerce & Loyalty

Yum! Brands

Plano, TX (On-site)

In-houseFull-timeMid level7+ years exp.

3 months ago

Director - Loyalty Strategy

Gap Inc.

San Francisco, CA (On-site)

In-houseFull-timeDirector/executive10+ years exp.

3 months ago

Brand Manager Loyalty Program Strategy

The GIANT Company

Carlisle, PA (On-site)

In-houseFull-timeSenior level

3 months ago

Senior Analyst - Loyalty Benefits Marketing

American Express

New York, USA (Hybrid)

In-houseFull-timeSenior level2+ years exp.

3 months ago

Director, Loyalty Marketing

Preferred Travel Group

Newport Beach, CA (Hybrid)

$135K/yr - $150K/yrIn-houseFull-timeDirector/executive

3 months ago

Specialist, Loyalty Communications

The Ad Club

Philadelphia, PA (On-site)

AgencyFull-timeEntry level

3 months ago

Manager, Loyalty Benefits Strategy & Operations

Fanatics Betting & Gaming

New York, USA (On-site)

$108K/yr - $130K/yrIn-houseFull-timeManager3+ years exp.

3 months ago

Loyalty Rewards Agent (Harrah's Metropolis, Illinois)

Caesars Entertainment

Metropolis, IL (On-site)

In-houseFull-timeEntry level

3 months ago

Marketing Manager, Loyalty & Digital Experience

Hy-Vee, Inc.

Grimes, IA (On-site)

In-houseFull-timeMid level5+ years exp.

3 months ago

Director, Loyalty Program Enrollments

IHG

Atlanta, GA (Hybrid)

$138K/yr - $160K/yrIn-houseFull-timeDirector/executive8+ years exp.

3 months ago

Senior Manager, RISE Lifecycle Marketing & Loyalty

Green Thumb

Chicago, IL (Hybrid)

$125K/yr - $145K/yrIn-houseFull-timeSenior level5+ years exp.

3 months ago

Senior Manager, RISE Lifecycle Marketing & Loyalty

Green Thumb Industries

Chicago, IL (Hybrid)

$125K/yr - $145K/yrIn-houseSenior level5+ years exp.

3 months ago

Program Manager II - Loyalty & Retention

Boost Mobile

Littleton, CO (On-site)

$72K/yr - $103K/yrIn-houseFull-timeSenior level3+ years exp.

3 months ago

Manager, Loyalty Strategy & CRM

GENTLE MONSTER

Los Angeles, CA (On-site)

In-houseFull-timeManager2+ years exp.

3 months ago

Specialist, Loyalty Communications

Comcast

Philadelphia, PA (On-site)

In-houseFull-timeEntry level

3 months ago

Director, Customer Loyalty & Churn Management

Point Broadband

USA (Remote)

In-houseFull-timeDirector/executive10+ years exp.

3 months ago

Philip Morris International U.S.

Sr. Manager CX Loyalty & Retention

Stamford, CT (Hybrid)

$176K/yr – $220K/yrSenior Level10+ years expFull time

Posted 3 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own and evolve a multi-category loyalty and retention program, driving enterprise-wide journey orchestration and compliant, data-driven growth.

Own end-to-end retention journey and multi-tier loyalty architecture across CX, Loyalty, and Product Care.
Must-have: 10+ years in retention/loyalty with senior leadership experience in regulated, multi-channel environments.
Standout: Deep expertise in AI/ML-driven churn propensities, journey orchestration, and enterprise governance.

Job Description

Responsibilities

Define and continually evolve the enterprise retention and loyalty strategy, aligning with company growth priorities, consumer needs, and regulatory constraints.
Own the end-to-end journey framework (onboarding, adoption, replenishment, upgrade, win-back, advocacy) and ensure integration and synergy between CX Retention, Loyalty, and Product Care & Sustainability to deliver a seamless consumer journey.
Lead the architecture of multi-tier, multi-category loyalty programs and benefits, ensuring scalable rules, offer governance, and adaptability to state-by-state requirements.
Establish enterprise frameworks for segmentation, personalization, and engagement, including propensity models, churn prediction, and next-best-action decisioning to drive measurable lift.
Define and govern a multi-year roadmap to expand programs from single-category to multi-category value exchange, including loyalty tiers, experiential benefits, and partner ecosystems.
Oversee end-to-end program delivery from concept to launch and optimization, establishing operating cadence, experimentation (A/B and multivariate testing), and performance reporting to ensure sustained retention and brand equity impact.
Lead, coach, and develop a team of managers and program owners (including CX Retention, Loyalty, and Product Care & Sustainability), setting clear priorities, success metrics, and accountability for outcomes.
Build the retention and loyalty operating model (governance, intake/prioritization, OKRs, review cadence) and foster a high-performance culture with strong succession planning and capability building.
Drive alignment across Consumer Experience, Marketing, Digital/Product, Analytics/Data Science, IT/PMI Tech, Finance, Legal, Compliance, and Field Operations to deliver integrated journey-based initiatives.
Establish an insights-to-action rhythm, using dashboards and model outputs to drive prioritization decisions, remove obstacles, and communicate progress and tradeoffs to senior leadership.
Own governance for retention and loyalty programs to ensure compliance with state-specific regulations, promotional constraints, and internal policies.
Partner with Risk, Legal, Compliance, and Privacy to implement privacy-by-design practices (consent, preference management, data minimization) across channels and platforms.
Ensure mystery shopping, sentiment analysis, trade-in, and sustainability programs are executed in accordance with regulations and that any AI-enabled decisioning is auditable, explainable where required, and appropriately governed.
Drive innovation by identifying emerging trends in loyalty and retention (e.g., paid loyalty, partner ecosystems, experiential benefits) and translating them into scalable programs.
Implement omnichannel journey orchestration and triggered engagement (event-based messaging, service recovery, NPS/VOC-driven interventions) to reduce churn and increase repeat behaviors.
Ensure seamless integration of digital and offline experiences with consistent identity, offers, and service policies across owned and partner touchpoints.
Lead adoption of AI/ML capabilities (churn and propensity modeling, uplift modeling, recommendation/next-best-action, offer optimization) and GenAI-enabled content operations (personalized copy variants, knowledge assist for agents) in partnership with Analytics and IT.
Own retention and loyalty budgets and multi-year investment plans; build business cases, forecast impact, and optimize spend to maximize ROI and Brand Equity.
Define vendor and platform strategy (loyalty engine, CRM, CDP, journey orchestration, analytics tooling), leading selection, contracting, and performance management in partnership with Procurement, IT, and Finance.
Serve as the owner for retention and loyalty performance, delivering narrative and KPI reporting for senior leadership, recommending tradeoffs, and securing alignment on the roadmap.

Philip Morris International U.S.

Philip Morris International’s U.S. businesses (PMI U.S.) are invested in America’s future. From building advanced manufacturing facilities to engaging deeply with civil society to promote progress within communities nationwide, the people of PMI U.S. are proud to be part of America’s continued growth and excellence. Via PMI’s global headquarters in Stamford, Connecticut, and other locations nationwide, we contribute leadership, jobs, investment, and innovation on U.S. soil. PMI’s U.S. affiliates employ more than 2,500 people—and we’re growing. PMI U.S. is on a mission to improve public health by providing the ~30 million legal-age Americans who still smoke with innovative, FDA-authorized alternatives that help them leave conventional cigarettes and other traditional tobacco products behind. We do so responsibly, with stringent policies in place to deter access by anyone under age 21.PMI U.S. works every day to be a good neighbor in the communities where we live, work, and conduct business. We’re committed to giving back in ways that benefit people and communities for the long term, with a focus on supporting military veterans and their families, economic empowerment, and disaster preparedness and relief. Our people are the heart of our success. We’re committed to supporting them in learning and developing new skills and ways of working. The growth of PMI U.S. employees fuels our business growth. As our business expands, it creates more opportunities for people to advance on their continuous learning journeys and in their careers. For more information about PMI U.S., please visit https://www.uspmi.com/."PMI U.S.", "We", "Our" and "Us" refer to Philip Morris International's U.S. family of businesses. References to "PMI" mean Philip Morris International Inc. and all its subsidiaries

Founded in 1985

Stamford, Connecticut, USA

562 employees (56 in marketing)

www.uspmi.com

Traffic Signals

Monthly Visitors

31.8K

Traffic Source Mix

17.7%

Direct

16.3%

Referral

21.3%

Social

9.1%

Paid

35.2%

Headcount Trend

Current headcount: ~580

Marketing Team

Marketing Team Size

56 (10% of company)

Median Career Experience

16 years

Median Tenure

4.9 years

Marketing Roles Posted (Last 30 Days)

People

Marketing Leadership

Katherine (Sheridan) Macomber

Head of Marketing-Cigars

At the company for 17 years 5 months

Mark Alexander Guilfoile M.S.

US Brand Director, IQOS

At the company for 1 year 11 months

Reepal Parekh

Director of Trade Marketing

At the company for 6 years 2 months

Jennifer Mulligan

Director, US Marketing Operations

At the company for 10 years 4 months

Responsibilities

Define and continually evolve the enterprise retention and loyalty strategy, aligning with company growth priorities, consumer needs, and regulatory constraints.
Own the end-to-end journey framework (onboarding, adoption, replenishment, upgrade, win-back, advocacy) and ensure integration and synergy between CX Retention, Loyalty, and Product Care & Sustainability to deliver a seamless consumer journey.
Lead the architecture of multi-tier, multi-category loyalty programs and benefits, ensuring scalable rules, offer governance, and adaptability to state-by-state requirements.
Establish enterprise frameworks for segmentation, personalization, and engagement, including propensity models, churn prediction, and next-best-action decisioning to drive measurable lift.
Define and govern a multi-year roadmap to expand programs from single-category to multi-category value exchange, including loyalty tiers, experiential benefits, and partner ecosystems.
Oversee end-to-end program delivery from concept to launch and optimization, establishing operating cadence, experimentation (A/B and multivariate testing), and performance reporting to ensure sustained retention and brand equity impact.
Lead, coach, and develop a team of managers and program owners (including CX Retention, Loyalty, and Product Care & Sustainability), setting clear priorities, success metrics, and accountability for outcomes.
Build the retention and loyalty operating model (governance, intake/prioritization, OKRs, review cadence) and foster a high-performance culture with strong succession planning and capability building.
Drive alignment across Consumer Experience, Marketing, Digital/Product, Analytics/Data Science, IT/PMI Tech, Finance, Legal, Compliance, and Field Operations to deliver integrated journey-based initiatives.
Establish an insights-to-action rhythm, using dashboards and model outputs to drive prioritization decisions, remove obstacles, and communicate progress and tradeoffs to senior leadership.
Own governance for retention and loyalty programs to ensure compliance with state-specific regulations, promotional constraints, and internal policies.
Partner with Risk, Legal, Compliance, and Privacy to implement privacy-by-design practices (consent, preference management, data minimization) across channels and platforms.
Ensure mystery shopping, sentiment analysis, trade-in, and sustainability programs are executed in accordance with regulations and that any AI-enabled decisioning is auditable, explainable where required, and appropriately governed.
Drive innovation by identifying emerging trends in loyalty and retention (e.g., paid loyalty, partner ecosystems, experiential benefits) and translating them into scalable programs.
Implement omnichannel journey orchestration and triggered engagement (event-based messaging, service recovery, NPS/VOC-driven interventions) to reduce churn and increase repeat behaviors.
Ensure seamless integration of digital and offline experiences with consistent identity, offers, and service policies across owned and partner touchpoints.
Lead adoption of AI/ML capabilities (churn and propensity modeling, uplift modeling, recommendation/next-best-action, offer optimization) and GenAI-enabled content operations (personalized copy variants, knowledge assist for agents) in partnership with Analytics and IT.
Own retention and loyalty budgets and multi-year investment plans; build business cases, forecast impact, and optimize spend to maximize ROI and Brand Equity.
Define vendor and platform strategy (loyalty engine, CRM, CDP, journey orchestration, analytics tooling), leading selection, contracting, and performance management in partnership with Procurement, IT, and Finance.
Serve as the owner for retention and loyalty performance, delivering narrative and KPI reporting for senior leadership, recommending tradeoffs, and securing alignment on the roadmap.