Local Restaurant Marketing Manager

Responsibilities

• Lead, coordinate, and actively  participate  in all local marketing initiatives across the DMV region.
• Localize national campaigns and bring them to life in the community with creativity and cultural relevance.
• Support Patraos with ordering materials, collateral, and campaign execution.
• Respond to  ad hoc  requests from Area Directors and Patraos, including voucher distribution, POS needs, and local collateral customization.
• Partner with  Nandocas  to execute sampling events that spark curiosity and drive future visits.
• Ensure all external messaging reflects Nando’s tone of voice, values, and brand standards.
• Promote marketing programs internally to build excitement, clarity, and buy in across field teams.
• Help Area Directors and Patraos evaluate and prioritize local opportunities, guiding them toward initiatives with the highest ROI and strongest brand alignment.
• Collaborate with Training to build regional training plans that bring LRM strategies to life at the restaurant level.
• Represent  Nando’s with  pride at local festivals, community events, university activities, and industry gatherings.

Requirements

• - Bachelor's degree or equivalent experience.
• - 3+ years of marketing experience (field or hospitality preferred).
• - Proven ability to build and maintain strong relationships with internal and external partners.
• - Strong collaborator who enjoys working with diverse groups and supporting team members.
• - Exceptional interpersonal, written, and verbal communication skills.
• - Ability to work independently, manage multiple priorities, and meet deadlines.
• - Proficiency in Microsoft Word, Excel, Outlook, and digital tools.
• - Valid driver’s license and clean driving record.
• - Ability to travel between restaurant locations up to 50% of the time.
• - Flexibility to support night and weekend events as needed.

Benefits

• - 401(k) with company match*
• - Comprehensive medical, dental, and vision plans
• - Wellness reimbursement
• - Technology reimbursement
• - Additional   perks  and programs that support your wellbeing