Responsibilities

• Manage the end-to-end strategy and execution of global brand campaigns including asset development, agency management, budget oversight and measurement.
• Collaborate with partners in EMEA and APAC on campaign development.
• Support development of a global media strategy and collaborate on US-based media execution.
• Lead the integration of influencers and creators into campaign moments and sustain marketing.
• Collaborate cross functionally with internal and external partners to facilitate the rollout of GTM initiatives.

Requirements

• Bachelor's degree or equivalent practical experience.
• 6 years of experience in consumer marketing, communications, public relations (PR), or content development supporting brand campaigns, influencer marketing, or content partnerships.
• Experience with multi-channel marketing campaigns, program managing timelines and collaborating cross-functionally.
• Experience managing agency relationships.
• Experience managing cross-functional or cross-team projects.

Preferred

• Experience leading campaign and media plan development from brief to production and post-campaign analysis combined with experience utilizing market research and performance metrics to optimize campaign execution.
• Experience utilizing AI productivity tools to solve complex, multi-layered problems and streamline business or development workflows.
• Consumer tech experience preferred with strong understanding of product positioning.
• Familiarity with global, regional, and local dynamics.
• Demonstrated creative sensibility and passion for emerging technology trends.
• Excellent written communication and organizational skills and the ability to operate a fluid environment with minimal assistance.