Responsibilities

• Own the influencer and creator program end to end, sourcing through content delivery and reporting.
• Source and qualify anime, gaming, fashion, and lifestyle creators by brand fit, audience, engagement, and content quality.
• Negotiate partnerships, rates, deliverables, timelines, and usage rights. Keep every agreement clear and in writing.
• Brief creators against each product launch so content lands on schedule and on message.
• Run gifting and seeding programs and manage ongoing creator relationships without letting them slip.
• Review creator content for brand fit and quality before it goes live. Hold the standard.
• Turn strong creator content into paid opportunities, including whitelisting and partnership ads on Meta and TikTok.
• Build and maintain the creator database, outreach templates, briefs, and performance reporting.
• Build an ongoing ambassador roster of repeat partners, including referrals from creators we already trust.

Requirements

• Proven influencer or creator marketing experience, with a program you personally ran for an ecommerce brand.
• Hands-on experience negotiating deals and managing deliverables, timelines, and usage rights.
• Experience turning creator content into paid ads through whitelisting or partnership ads, such as Meta partnership ads or TikTok Spark Ads.
• Comfortable with an influencer CRM, outreach, or campaign tracking tool such as GRIN, Social Snowball, or a comparable platform.
• Shopify experience.
• Genuine anime knowledge and familiarity with fandom communities.
• Written and spoken English at C2 level. This is a hard requirement.

Preferred

• Experience with tracked links and discount codes for measuring creator performance.
• A network of anime, gaming, or collector creators you can activate quickly.
• Comfort reading performance data and adjusting who you work with based on results.