Industry Marketing Manager NORAM

Hopkins, MN (Hybrid)

$80K/yr – $110K/yrMid Level4+ years expFull time

Posted 2 hrs ago

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Job Summary

Own the voice of the market and translate technical concepts into customer-focused content while steering marketing plans to support sustainable growth.

  • Define value propositions from customer insights
  • Lead messaging aligned to business priorities

Job Description

Responsibilities

  • Listen to the voice of customers to understand market trends, pain points and needs to help the commercial team articulate value propositions that are customer focused
  • Translate very technical ideas into concise, useful, and impactful content that resonates with Veolia customers and prospects, aligned with business priorities and value generation
  • Understand metrics of marketing tactics and measurement of success, to facilitate reporting results to key stakeholders
  • Lead development of marketing plans to support a sustainable growth strategy
  • Understand and utilize internal processes for marketing plan components, including legal and branding reviews
  • Understand priorities of the business and focused areas of growth, ensuring all work aligns with those priorities
  • Closely collaborate with the commercial team and maintain a passion for their success

Requirements

  • Bachelor's degree from an accredited university or college in Marketing or a similar field
  • Demonstrated technical background with marketing education or experience
  • Demonstrated experience in concisely summarizing technical concepts, technologies and projects
  • Ability to extract, analyse and use data to gain insights and drive business decisions

Preferred

  • Minimum 4 years in a commercial or B2B marketing role
  • Experience planning and executing events, seminars, or webinars
  • Familiarity with social media strategy and content creation for B2B audiences
  • Experience in the water or environmental services industry, or other related industries
Carra logo

Carra

Carra is a craft chocolate brand, which celebrates cacao and stands for bringing out pure and authentic single origin couverture chocolates. All our chocolates are made in small batches using minimal ingredients, to keep the chocolate pure. We are on a mission to bring about a mammoth change in the way consumers perceive chocolate in India.We stick to the centuries old traditional chocolate making process which entails slow grinding of pure roasted cocoa beans in stone mélangers thereby accentuating the natural flavour notes of the cocoa while also maintaining its nutrient density.

Founded in 2016
Delhi, IND
30 employees (4 in marketing)

Traffic Signals

Monthly Visitors
2.8K

Headcount Trend

Current headcount: ~30

Marketing Team

Marketing Team Size
2 (7% of company)
Marketing Roles Posted (Last 30 Days)
15