Head of Marketing

Responsibilities

• Set the positioning and voice, consistent and human everywhere Mimo appears, for example the site, the product, the launch and the founders' own channels.
• Own the funnel end to end, measured weekly with an experiment cadence, for example signup to activation to paid, and what moves each step.
• Make the content and video: product demos, technical content and search, including AI search, for example a build filmed from the first prompt to the finished part.
• Build the community where engineers, product teams and manufacturers already are.
• Plan and run the launch: moments, assets and measurement.
• Open developer and business marketing as those surfaces open.

Requirements

• 5+ years , including a launch you led for a prosumer or developer product sold product-led, with ownership of signup, activation and conversion metrics.
• A builder : you ship pages, automations, lifecycle email and analytics yourself.
• A writer : clear, fast and human, with positioning that lands with engineers and manufacturing teams.
• Technical literacy : comfortable with APIs, docs and the product itself.
• AI in your workflow : agents run your content and operations pipeline, and you judge the output.
• Senior : you set the plan, build the function and push back on founders.

Preferred

• 3D printing, hardware or manufacturing affinity.
• Video: YouTube, short-form, product demos.
• Developer marketing or developer relations; product marketing for enterprise buyers.
• Programmatic SEO, paid performance, community operations at scale.

Benefits

• Health, dental and vision.