Head, Editorial Content & Brand Storytelling

New York City, NY (On-site)

$180K/yr – $200K/yrSenior Level10+ years expFull time

Posted 5 hrs ago

Job Summary

Owns the brand editorial voice and storytelling across campaigns, channels, and content experiences, partnering across design, merchandising, and marketing to bring product strategy to life. Primary workstreams include editorial direction, integrated campaigns, creative production, photoshoots, and social content strategy.

  • Develop editorial strategies and seasonal campaigns
  • Lead cross-functional collaboration with design, marketing, and production

Job Description

Responsibilities

  • Define the brand’s editorial direction, seasonal narrative, and storytelling priorities.
  • Partner with Merchandising and Design to translate product strategy into compelling customer-facing stories.
  • Develop integrated campaign concepts and content plans across digital, social, retail, events, and editorial channels.
  • Oversee Creative Production, ensuring photoshoots, campaign assets, and content deliverables are aligned, on-brand, and executed to a high standard.
  • Guide photoshoot planning, including creative concepts, shot lists, messaging needs, and storytelling requirements.
  • Set the social content strategy and ensure it supports broader brand and business objectives.

Requirements

  • Bachelor’s degree in related field.
  • 10+ years of experience in luxury fashion, premium lifestyle, editorial, content, or brand marketing.
  • Proven success developing editorial strategies, seasonal campaigns, and brand storytelling programs.
  • Strong understanding of merchandising, product storytelling, and the luxury fashion customer.
  • Experience collaborating with design, creative, marketing, and cross-functional business teams.
  • Exceptional communication, leadership, and stakeholder management skills.

Salaries

Posted range

$180K/yr – $200K/yr

Taken straight from the job posting.

Content Strategy median pay in the United States

$119K/yr

Most pay falls between $91K and $160K. Based on 299 salaries.

See all 1099 salaries

Marketing Team

Marketing Team Size
5 (2% of company)
Median Tenure
3 years
Marketing Roles Posted (Last 30 Days)
2

Headcount Trend

Current headcount: ~316

Head, Editorial Content & Brand Storytelling

1099 · New York City, NY · On-site