Digital Content Strategist

Responsibilities

• Perform benchmarking reports related to but not limited to websites, social media strategy and Google analytics.
• Assist with the development of website strategy, write web copy and publish once approved.
• Update WordPress sites.
• Serve as project manager to coordinate website projects with the website team.
• Maintain digital accessibility across websites, including running audits and suggesting updates
• Communicate effectively and proactively with internal clients, supervisor and team members.
• Document and maintain standard operating procedures.
• Propose information architecture and create new webpages for new websites.

Requirements

• A Bachelor's degree or an equivalent combination of education and experience and at least 2 years of experience from which comparable knowledge and skills can be acquired is necessary.

Preferred

• Experience with graphic design and production of marketing materials for print and digital.
• Experience in working with ClickUp software.
• Experience in excel pivot tables and data reporting.
• Exceptional communication skills, with the ability to effectively communicate project status, challenges, and solutions to team members, leadership (up), and clients (across).
• Ability to use data to inform decisions and improve processes.
• Experience managing projects, assigning tasks, and aligning team members who are not direct reports.
• Excellent documentation skills and attention to detail.
• Strong ability to look at overall processes and offer suggestions to improve efficiency.
• Ability to understand mission and goals to propose creative solutions to strategists, assistant director, or director to meet deadlines.

Benefits

• This position is eligible for University benefits. As part of your total compensation, the University offers a comprehensive benefits package, including medical, dental and vision plans, retirement, paid time off, short- and long-term disability, paid parental leave, paid caregiver leave, and educational fee discounts for all four UM System campuses. For additional information on University benefits, please visit the Faculty & Staff Benefits website at https://www.umsystem.edu/departments-staff/human-resources/benefits-retirement