Growth & Digital Marketing Manager

New York City, NY (On-site)

$65K/yr – $80K/yrMid Level4+ years expFull time

Posted 23 hrs ago

Job Summary

Own the full spectrum of Bondeye's digital marketing and ecommerce growth, from acquisition and conversion to retention, AI-driven optimization, and brand storytelling across social, email, and events.

  • Own performance across Shopify and the online customer journey
  • Lead AI-enabled marketing initiatives and content strategies

Job Description

Responsibilities

  • Own Shopify performance, conversion optimization, retention, merchandising, and the online customer experience.
  • Identify opportunities to increase conversion rate, average order value, and revenue.
  • Develop and optimize email and SMS marketing through Klaviyo, including automated flows, segmentation, and retention strategies.
  • Manage customer loyalty and affiliate programs, including Smile.io, Impact, and ShopMy.
  • Plan, execute, and optimize Meta and Google advertising campaigns, budgets, and creative testing.
  • Lead SEO, Pinterest, and organic search strategies to increase brand discoverability and qualified traffic.
  • Track acquisition costs, return on ad spend, and channel performance to drive profitable growth.
  • Develop and execute strategies to improve Bondeye's visibility across AI-powered search and discovery platforms, including ChatGPT, Perplexity, Claude, and Google AI Overviews.
  • Understand how AI is reshaping SEO, product discovery, consumer research, and customer acquisition, and identify opportunities to position Bondeye within these emerging channels.
  • Integrate AI tools into marketing workflows, including content optimization, customer insights, campaign development, testing, and automation.

Requirements

  • 2–4+ years in digital marketing, growth, or e-commerce, preferably in luxury, fashion, jewelry, beauty, or premium DTC.
  • Proven experience driving measurable e-commerce revenue and growing digital audiences.
  • Strong proficiency in Shopify, Klaviyo, Meta Ads Manager, and Google Analytics.
  • Working knowledge of Shopify, Facebook, Google Ads, Pinterest, and conversion optimization.
  • Strong working knowledge of AI tools and their practical applications in digital marketing, SEO, brand discovery, and customer acquisition.
  • Experience creating short-form video, managing content, and coordinating creative production.
  • Excellent copywriting skills, strong visual taste, and an understanding of luxury branding.
  • Analytical, highly organized, resourceful, and comfortable taking ownership in a small team.

Benefits

  • 100% company-paid health insurance
  • Parental leave
  • Vacation
BONDEYE JEWELRY® logo

BONDEYE JEWELRY®

Bondeye Jewelry® is a sustainable brand; made of 14K recycled gold and ethically mined stones. Bondeye Jewelry stays committed to honoring the core values of the brand – to design timeless, high quality, attainable, fine jewelry – pieces that can be passed up, down, sideways – to all ages.New York City based, the collections feature unique precious gemstones, diamonds, and dainty essentials. Made of 14K yellow, rose and white gold; diamonds, sapphires and semiprecious stones such as malachite, quartz, tiger’s eye, & more in various forms. A line of rings, necklaces, earrings & bracelets; timeless styles, distinct, dainty jewelry that becomes a part of your every day uniform. Jewelry that becomes your own protective layer of second skin. With few exceptions, each piece is named after iconic and inspiring women; designed to appeal to all, the duality of women; classic, bold, colorful, confident; honing into our strengths, our emotions, our passions, & our connection through jewelry.Bondeye Jewelry® has earned recognition from A-list celebrities such as Taylor Swift, Lindsay Lohan, Camila Cabello, Dwyane Wade and others. It has been featured in prestigious publications like VOGUE, Harpers Bazar, Forbes, and Business Insider. This female-owned and operated company celebrates the connection between jewelry and personal expression.

Founded in 2017
New York, New York, USA
4 employees (3 in marketing)

Salaries

Posted range

$65K/yr – $80K/yr

Taken straight from the job posting.

The middle of this range ($73K) is 33% below the median base salary for Growth Marketing Manager roles in the United States ($108K).

Growth Marketing Manager median pay in the United States

$108K/yr

Most pay falls between $90K and $120K. Based on 287 salaries.

See all BONDEYE JEWELRY® salaries

Marketing Team

Marketing Team Size
1 (25% of company)
Median Tenure
1.8 years
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
4.9K
Traffic Source Mix
Search
41.7%
Direct
22.8%
Referral
6.6%
Social
9.8%
Paid
7.6%

Headcount Trend

Current headcount: ~4
BONDEYE JEWELRY® logo

Growth & Digital Marketing Manager

BONDEYE JEWELRY® · New York City, NY · On-site