Flagstaff Symphony Orchestra Marketing & Communications Manager

Responsibilities

• Collaborate with the Executive Director to develop and execute annual and concert-specific marketing campaigns that support ticket sales and subscription renewals, audience development, contributed revenue, education and community programs, and organizational visibility.
• Plan and manage paid advertising across digital, print, radio, and other appropriate channels, including media placement, creative development, budgets, and vendor relationships.
• Maintain a consistent FSO brand identity and voice across marketing campaigns and public-facing materials.
• Monitor campaign performance and use results to evaluate effectiveness, optimize strategies, and strengthen audience engagement and revenue outcomes.
• Manage FSO’s digital communications across social media, email marketing, and website, including content planning, copywriting, scheduling, publishing, and audience engagement.
• Create compelling written, visual, and multimedia content that showcases concerts, artists, musicians, education and community programs, fundraising initiatives, events, and organizational impact, including photography and video capture as needed.
• Produce marketing and communications materials, including graphics, flyers, advertisements, signage, and digital assets.
• Maintain an annual communications calendar and ensure website content and digital communications are accurate, timely, engaging, and aligned with FSO priorities.
• Organize and maintain brand assets, templates, photography, video, creative files, and archives of marketing campaigns, results, audience data, advertising, and press coverage.
• Document and maintain communications workflows, recurring deadlines, account access, vendor information, and other essential procedures to support consistency and continuity.

Requirements

• Demonstrated experience in marketing, communications, audience development, fundraising, public relations, or a related field.
• Exceptional writing and copywriting skills, with the ability to adapt messaging for different audiences and platforms.
• Strong visual judgment and demonstrated graphic design ability for digital and print marketing.
• Experience with social media, email marketing, and digital content.
• Ability to interpret marketing, sales, and audience data and translate insights into action.
• Strong relationship-building and professional communication skills, with the confidence to solicit sponsorships and other event-related support from businesses, donors, and community partners.
• Excellent organizational and project-management skills, with the ability to manage multiple priorities and deadlines.
• Ability to work independently, take initiative, and move projects forward efficiently.
• Strong interpersonal skills, attention to detail, and comfort learning new technologies and organizational systems.
• Ability to attend select evening and weekend concerts and events in Flagstaff.

Preferred

• Experience in arts and culture, nonprofit, entertainment, events, or another audience-driven field.
• Experience with Canva and/or Adobe Creative Suite.
• Experience with paid digital advertising, CRM or ticketing databases, email marketing platforms, and website content-management systems.
• Experience analyzing customer or patron retention and purchasing behavior.
• Experience with event fundraising, sponsorship solicitation, or other revenue-generating initiatives.
• Familiarity with classical music or the performing arts is welcome but not required; curiosity about FSO's work and a willingness to learn are essential.