Field Marketing Manager, US Central & East (P4)

New York City, NY (Hybrid)

$103K/yr – $263K/yrSenior Level8+ years expFull time

Posted 2 hrs ago

Job Summary

Own and execute an integrated field marketing program to raise brand awareness, generate security-led pipeline, and drive regional growth across the US West Coast and Canada, collaborating with Sales, Channels, and Product Marketing on ABM, events, and partner initiatives.

  • Own regional field marketing strategy and budget
  • Lead cross-functional marketing programs for demand and partners
  • Drive account-based and partner-led demand and ROI tracking

Job Description

Responsibilities

  • Develop and execute an integrated field marketing strategy designed to increase brand awareness, generate security-led qualified pipeline, support customer acquisition, and contribute to regional growth targets across the US West Coast and Canada.
  • Partner closely with regional Sales leadership and local teams to understand market priorities, target accounts, business objectives, and pipeline needs.
  • Develop integrated marketing programs that highlight the combined value proposition of   Securiti AI + Veeam , driving awareness, customer engagement, and pipeline generation.
  • Collaborate with Veeam marketing teams to identifysynergies, coordinate regional activities, and maximize the impact of shared programs and investments.
  • Lead the planning and execution of account-based marketing programs, integrated campaigns, field events, executive engagements, trade shows, webinars, and partner-led initiatives.
  • Orchestrate cross-functional collaboration across Sales, BDRs, Channels, Alliances, Product Marketing, Demand Generation, Customer Success, Communications, and subject matter experts.
  • Collaborate with Channels & Alliances to develop joint marketing initiatives with GSIs, regional integrators, VARs, cloud partners, and strategic alliances.
  • Manage MDF and partner-funded programs, coordinating joint activities to maximize partner engagement and available funding opportunities.
  • Partner with Customer Success to strengthen customer advocacy, increase customer engagement, and identifyexpansion opportunities.
  • Track campaign performance, pipeline contribution, lead conversion, and ROI, using data-driven insights to continuously optimizethe regional marketing strategy.

Preferred

  • 8+ years of experience in B2B field marketing, demand generation, and/or partner marketing within SaaS enterprise technology, cloud, cybersecurity, and/or data management.
  • Demonstrated experience developing and executing integrated field marketing programs across the US West Coast and/or Canada with budget ownership.
  • Proven success driving demand generation and measurable pipeline growth.
  • Excellent stakeholder management skills, including experience partnering with senior Sales leadership and cross-functional teams.
  • Strong strategic, analytic, and problem-solving skills - with the ability to interpret, report, and present marketing, funnel, and pipeline data to drive business decisions.
  • Excellent project management, organizational, and communication skills.
  • Proficiency with Salesforce, marketing automation platforms, Microsoft Office, and marketing reporting tools.
  • Experience with customer advocacy programs is a plus.

Benefits

  • Unlimited paid time off, 12 paid holidays including 4 global VeeaMe Days for self-care and 24 paid volunteer hours annually through Veeam Cares
  • Paid parental leave: 8 weeks for all parents, 16 weeks for birthing parents
  • Medical, dental, and vision coverage starting on your first day
  • Mental health support, therapy sessions, and digital wellness tools via our Employee Assistance Program
  • 401(k) retirement plan with company matching contributions
  • Fertility, adoption, and surrogacy support through Maven, plus paid volunteer time
  • AirVet: 24/7 virtual veterinary care at no cost
  • Legal services, identity protection, and supplemental health insurance options
  • Tax-advantaged spending accounts for healthcare, dependent care, and commuting
  • Opportunities to learn and grow through on-demand libraries (LinkedIn Learning, O’Reilly), mentoring, workshops, and learning events like our annual Global Day of Learning
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Veeam Software

3.9 Glassdoor

Welcome to Veeam’s LinkedIn page.Follow us here for company news, product updates, events and more.Veeam®, the #1 global market leader in data resilience, believes every business should be able to bounce forward after a disruption with the confidence and control of all their data whenever and wherever they need it. Veeam calls this radical resilience, and we’re obsessed with creating innovative ways to help our customers achieve it.With Veeam, organizations achieve radical resilience through data security, data recovery, and data freedom for their hybrid cloud.Veeam solutions are purpose-built for powering data resilience by providing data backup, data recovery, data freedom, data security, and data intelligence. With Veeam, IT and security leaders rest easy knowing that their apps and data are protected and always available across their cloud, virtual, physical, SaaS, and Kubernetes environments.Headquartered in Seattle with offices in more than 30 countries, Veeam protects over 550,000 customers worldwide, including 67% of the Global 2000, that trust Veeam to keep their businesses running.Radical resilience starts with Veeam.Learn more at www.veeam.com or follow Veeam on X @veeam.

Founded in 2006
Kirkland, Washington, USA
6.7K employees (372 in marketing)
75% recommend to a friend
68% CEO approval

Salaries

Posted range

$103K/yr – $263K/yr

Taken straight from the job posting.

See all Veeam Software salaries

Funding

Total Funding
$2.5B
Last Raise
$10M
Corporate Round, 1 years ago

Funding History

  • Feb 2025
    Corporate Round • $10M
  • Dec 2024
    Secondary Market • $2B
  • Jan 2019
    Private Equity • $500M

Traffic Signals

Monthly Visitors
1.5M
Monthly Google Ads Budget
$685.6K
Traffic Source Mix
Search
56.3%
Direct
35.8%
Referral
5%
Social
1.3%
Paid
1.5%

Headcount Trend

Current headcount: ~6.7K

Recent News

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Field Marketing Manager, US Central & East (P4)

Veeam Software · New York City, NY · Hybrid