Field Marketing Content Manager

Responsibilities

• - Create and templatize our annual user conference, VerkadaOne. Create templatized content frameworks (agendas, session formats, web copy, email tracks, brochures, and internal promotion kits) that scale across VerkadaOne, VerkadaOne on-the-road events, large Verkada-hosted Security Summits, and more intimate event experiences.
• - Integrate in-person first and third party events into our integrated campaigns Partner with campaign owners to connect field program content to the campaigns running around it: pre-event acquisition, in-event engagement, and post-event follow-up that turns attendees into pipeline.
• - Own agenda and programming. Design event agendas, manage content schedules, and coordinate programming so every component supports the event's goals.
• - Own event web and registration content. Develop messaging for event websites and keep it current as speakers, sessions, and details are announced.
• - Curate breakout sessions. Develop session content for distinct attendee groups: customers, prospects, and partners.
• - Extend conference content regionally. Adapt VerkadaOne content into regionalized events that run throughout the year.
• - Drive event communications. Own email messaging, event branding touchpoints, and the internal content that gets our field teams promoting each program.
• - Build out longform event-related content. Own the creation and production of branded brochures that describe the event, speakers, and agenda.
• - Repurpose recorded content. Curate recorded sessions (and other events content) and update Verkada’s web properties for post-event reuse.

Requirements

• - 5–8 years of experience in content development, integrated marketing, product marketing or event content for large-scale programs.
• - Mastery of the English language, with the ability to communicate clearly and effectively across diverse content formats
• - A systems mindset: you build templates and repeatable processes, not one-off deliverables.
• - Strong content generation skills across web pages, slides, email and other formats, backed by a clear grasp of content strategy.
• - Excellent project management: you can run multiple concurrent programs, work cross-functionally, and manage budget and demand generation activities.
• - Strong interpersonal skills; you manage diverse stakeholders with tact and professionalism.
• - A self-starter mentality with hands-on execution experience.
• - Ability to work onsite in San Mateo, CA, five days a week, with flexibility to travel for regional events.
• - Bachelors Degree required.

Benefits

• - Healthcare programs that can be tailored to meet the personal health and financial well-being needs - Premiums are 100% covered for the employee under at least one plan and 80% for family premiums under all plans
• - Nationwide medical, vision and dental coverage
• - Health Saving Account (HSA) with annual employer contributions and Flexible Spending Account (FSA) with tax saving options
• - Expanded mental health support
• - Paid parental leave policy & fertility benefits
• - Time off to relax and recharge through our paid holidays, firmwide extended holidays, flexible PTO and personal sick time
• - Professional development stipend
• - Wellness/fitness benefits
• - Healthy lunches provided daily
• - Commuter benefits