Field & Demand Generation Manager

New York City, NY (On-site)

$70K/yr – $90K/yrMid LevelFull time

Posted 20 hrs ago

Job Summary

Own end-to-end event programs from planning to follow-up, hit monthly pipeline targets with the Head of Growth, and drive data-driven decisions on spend, handoffs, and AI-enabled workflows.

  • Own execution against targets and post-event follow-up
  • Ensure every lead is captured in the CRM and handed off promptly
  • Leverage AI and automation to improve research, outreach, and reporting

Job Description

Responsibilities

  • Events from start to finish. Plan and execute conferences, dinners, and hosted events, including audience selection, invitations, vendors, budgets, logistics, and follow-up.
  • A monthly pipeline goal. Work with the Head of Growth to set targets tied to event investment, then own execution against those targets.
  • Performance and spend tracking. Track event-sourced and event-influenced pipeline, conversion rates, cost per opportunity, and revenue. Partner with Growth to understand customer lifetime value relative to acquisition cost (LTV:CAC), and use those insights to decide where to invest.
  • Reliable sales handoffs. Make sure every event lead is captured in the CRM, assigned to an owner, and followed up with promptly. Keep context and next steps clear so no opportunity falls through the cracks.
  • Customer and prospect experiences. Organize dinners and events that strengthen existing client relationships, create new opportunities, and help move active deals forward.
  • Webinars and outbound campaigns. Help produce and host webinars, manage promotion and follow-up, and execute selected cold email campaigns.
  • Sales gifting. Coordinate thoughtful gifting that helps the sales team build relationships and advance opportunities.
  • AI-powered workflows. Use AI and automation to improve research, outreach, event operations, reporting, and follow-up. Build repeatable processes that let the program scale.

Requirements

  • Approximately 0–2 years of experience.
  • Exceptional people skills and emotional intelligence.
  • Strong analytical instincts.
  • Excellent organization and follow-through.
  • Strong communication.
  • Practical proficiency with AI tools. You can translate a business goal into a clear strategy and workflow, use AI to execute more effectively, and evaluate the quality of its output.

Preferred

  • Experience building automations or connecting tools is a plus.
  • Experience with CRM systems, event planning, webinars, or cold email tools is helpful.

Benefits

  • Meaningful equity.
  • Competitive benefits.
  • Unlimited PTO.
  • Company-paid lunch and dinner in the office.
  • Direct mentorship from the Head of Growth.
  • Opportunity to take on greater responsibility and leadership as you grow.
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Pear VC

5.0 Glassdoor

We’re specialists in pre-seed and seed. The startups we back go far. Best-in-class founders do not come around every day. When they do, we jump at the opportunity to work together. Our approach is to work with just a small number of best-in-class founders so we can dig in and go deep.

Founded in 2013
Menlo Park, California, USA
155 employees (11 in marketing)
100% recommend to a friend

Salaries

Posted range

$70K/yr – $90K/yr

Taken straight from the job posting.

Field Marketing median pay in the United States

$103K/yr

Most pay falls between $78K and $142K. Based on 1,066 salaries.

See all Pear VC salaries

Marketing Team

Marketing Team Size
10 (6% of company)
Median Career Experience
19 years
Median Tenure
1.2 years
Marketing Roles Posted (Last 30 Days)
2

Funding

Funding History

  • May 2023
    Grant
  • May 2023
    Grant
  • May 2023
    Grant

Traffic Signals

Monthly Visitors
92.6K
Traffic Source Mix
Search
45.9%
Direct
44%
Referral
6.4%
Social
2.9%
Paid
0.5%

Headcount Trend

Current headcount: ~155
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Field & Demand Generation Manager

Pear VC · New York City, NY · On-site