Email Marketing Coordinator

Wheaton, IL (On-site)

$40K/yr – $50K/yrEntry Level2+ years expFull time

Posted 3 weeks ago

Job Summary

Own and manage Crossway\'s email marketing program under the Director of Marketing Operations, overseeing weekly emails, coordinating Content Marketing for Daily Devotional emails, segmenting audiences, brainstorming engagement strategies, CRM improvements, and coordinating digital graphics with Creative.

  • Own email campaigns and weekly newsletters
  • Coordinate CRM, segmentation, and engagement tracking
  • Collaborate with Content and Creative teams on email content and graphics

Job Description

Responsibilities

  • Working under the Director of Marketing Operations, the Email Marketing Coordinator will oversee and execute all tasks pertaining to our email marketing efforts.
  • Under the leadership of the Director of Marketing Operations, oversee Crossway’s weekly email communications and newsletters.
  • Work closely with the Content Marketing team to develop Crossways Daily Devotional emails.
  • Work closely with other marketing operations team members to identify key demographics and market segments to target newsletter content.
  • Brainstorm new ideas for increasing email engagement and the general health of Crossway's marketing email list along with creative ways to use Crossway's newsletters to promote book, Bible, and digital resources.
  • Under the direction of the Director of Marketing Operations, help improve customer relationship management (CRM) tools to extend Crossway’s capabilities with regard to storing customer data, segmentation, and engagement tracking.
  • As necessary, work with the Creative Department to coordinate the creation of digital graphics specifically for email marketing initiatives.
  • Execute weekly communications on Crossway+ promotions.
  • Other tasks as assigned by the Director of Marketing Operations.

Requirements

  • A college degree with 2+ years experience preferred
  • Strong communication skills
  • Passion for excellence and attention to detail
  • Organized, self-motivated, and good interpersonal skills
  • Experience with Asana or other project management tools
  • Experience with Mailchimp a plus

Preferred

  • A love for God’s Word and His church. Committed to an evangelical, historic Reformation understanding of the Bible, the gospel, and Christian doctrine. A genuine faith in Jesus Christ as one’s Lord and Savior, and active participation in a local church. Pleasing personal demeanor with a willing, servant’s heart. Creative, energetic, organized, timely, excellence in execution.

Benefits

  • Comprehensive medical, dental, and vision plans for full time employees after 30 days of employment with employer contribution to costs
  • Three medical plan options available with monthly premium costs for a family from $125-$300
  • Life, long term, and short term disability insurance for full time employees paid by company
  • Additional voluntary life insurance offerings paid by employee
  • Paid vacation and illness days for full time employees (part time employees PTO accrual based on hours worked.)
  • 11 paid holiday for full time employees (part time employees holiday pay dependent on schedule)
  • Participation in retirement plan including 25% company match of up to $1,500 for full time and part time employees (temporary employees not eligible.)
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Crossway

4.2 Glassdoor

Crossway is a not-for-profit publisher of Christian books, the English Standard Version (ESV) Bible, and other gospel literature.The purpose of Crossway is to publish gospel-centered, Bible-centered content that will honor our Savior and serve his Church. We seek to help people understand the massive implications of the gospel and the truth of God’s Word, for all of life, for all eternity, and for the glory of God.Any surplus that may arise shall be used solely to further the ministry and shall not inure to the benefit of any individual.

Founded in 1938
Wheaton, Illinois, USA
172 employees (79 in marketing)
100% recommend to a friend
100% CEO approval

Salaries

Posted range

$40K/yr – $50K/yr

Taken straight from the job posting.

See all Crossway salaries

Marketing Team

Marketing Team Size
52 (30% of company)
Median Tenure
10.3 years
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
2M
Monthly Google Ads Budget
$2.2K
Traffic Source Mix
Search
47.5%
Direct
45.9%
Referral
4.4%
Social
1.8%
Paid
0.3%

Headcount Trend

Current headcount: ~173
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Email Marketing Coordinator

Crossway · Wheaton, IL · On-site