Responsibilities

• Content catalog management & template assembly (Braze)
• - Assemble new email templates from already-developed components in Braze, ensuring the final output matches the original Figma source and approved copy.
• - Build, update, and maintain reusable content blocks and catalog entries across our partner programs.
• - Manage content accuracy, localization, and versioning across a growing library of partner templates.
• - Partner with the design technologist to flag structural/component issues and improve the underlying system.
• - Build and iterate on AI-assisted workflows that convert Figma designs + copy into the content structures we use to power reusable, dynamic templates in Braze.
• AI-first QA → human QA (quality pipeline)
• - Design and implement an AI QA checklist that runs before human review (e.g., link/UTM validation, Liquid variable presence, localization completeness, dark mode considerations, compliance string presence, etc.).
• - Maintain QA tooling outputs (logs, check reports, tracked issues) so QA is repeatable and measurable.
• - Conduct end-to-end human QA on every email before it reaches the lifecycle team — proofreading, link validation, rendering checks across clients and dark mode, and dynamic content verification.

Requirements

• Strong systems thinking and attention to detail — you catch edge cases and take pride in error-free output.
• Practical experience building or operating automation (AI-assisted workflows, scripts, no-code/low-code tools, or process automation) in a production environment.
• Working knowledge of HTML and CSS for email — enough to troubleshoot, update, and QA code confidently.
• Experience with Liquid templating or similar dynamic content systems.
• Deep familiarity with how work moves through a production pipeline: inputs → assembly → validation → launch → iteration.
• Comfort with tooling and operational rigor: naming conventions, documentation, change control, and ongoing maintenance.
• Clear, proactive communication and ownership of deliverables.

Preferred

• Experience with Braze or a comparable lifecycle marketing platform.
• Experience with content catalog management and dynamic template logic.
• Familiarity with UTM tracking, link management, and campaign attribution.
• Experience with mobile deep linking platforms (e.g., Branch.io ).
• Experience with inbox testing tools and client rendering QA.
• Experience working within a component-based design system.