Director, Sponsorship Consulting

Responsibilities

• Lead a team of seasoned professionals to deliver excellent activation of client marketing programs throughout the annual sports calendar
• Set standards for client work including written POVs, planning documents and reporting and provide coaching for team to deliver consistently and timely for the client
• Establish high level relationships with client leaders and demonstrate ability to provide creative solutions that meet and exceed their KPIs
• Collaborate with sanctioning bodies and rightsholders to help develop outstanding marketing partnerships
• Write and develop key documents including recommendations and POV documents to client-ready status
• Negotiate with local and national rightsholders on behalf of clients, securing win-win agreements that surpass client expectations
• Play a key role in agency new business activities including ideation, presentation writing and presentation delivery
• Frequent travel is required, including up to 10-12 weekends

Requirements

• 7+ years of experience in sponsorship consulting, partnership marketing, sports marketing, or a related field.
• 4+ years of direct NASCAR/Motorsports sponsorship consulting, partnership marketing, or sponsorship management experience, preferably within an agency environment.
• Proven track record managing complex, high-profile sponsorship portfolios and integrated marketing programs.
• Experience advising clients on sponsorship strategy, rights negotiations, activation planning, and partnership measurement.
• Demonstrated success managing multiple stakeholders, including clients, rightsholders, teams, leagues, and agency partners.
• Prior experience leading teams, mentoring colleagues, and contributing to talent development.
• Bachelor's degree in Marketing, Communications, Sports Management, Business, or a related field.

Preferred

• Understanding and experience with the broader sponsorship landscape is helpful (NFL, MLB, NBA, NCAA, F1, etc.)

Benefits

• Medical, vision, and dental insurance,
• Life insurance,
• Short-term and long-term disability insurance,
• 401k,
• Flexible paid time off,
• At least 15 paid holidays per year,
• Paid sick and safe leave, and
• Paid parental leave.