Director of Product Marketing, HBM & Graphics Memory (North America)

San Jose, CA (On-site)

$210K/yr – $336K/yrDirector/Executive15+ years expFull time

Posted 2 months ago

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Job Summary

Own NA product marketing for hardware and AI, shaping roadmap with global teams, and driving regional GTM and design wins for AI/ML, cloud, and gaming segments.

  • Lead a high-impact NA product marketing function, translating regional signals into inputs for the global roadmap and regional growth initiatives.
  • Enable sales with credible tech content and field training while coordinating cross-region collaboration with Korea HQ.
  • Establish a distinctive NA positioning, forecast TAM, monitor industry trends, and push for design wins with key customers.

Job Description

Own NA product marketing across AI/ML and hardware with cross-region influence, aligning with global teams to drive regional growth and design wins.

  • Team Leadership: Build, mentor, and scale a high-impact North America product marketing team, fostering a culture of accountability, innovation, and continuous growth.
  • Roadmap Influence: Represent the voice of the North American customer to global engineering and product teams; translate market signals, customer requirements, and competitive insights into clear, actionable inputs for product roadmap decisions.
  • Regional Strategy: Define and execute the North American strategy across AI/ML, cloud, and gaming segments—ensuring alignment with global priorities while maximizing regional growth opportunities.
  • Market Intelligence: Develop robust TAM forecasts, monitor Silicon Valley and broader industry trends, and deliver actionable competitive analysis to inform strategic decisions.
  • Design Win Leadership: Partner with Sales, FAEs, and engineering teams to identify opportunities, guide design-in cycles, and secure strategic design wins with key North American customers.
  • Customer & Field Enablement: Lead the creation of compelling, technically credible marketing content and deliver high-impact training to sales teams and Tier-1 customers.
  • Thought Leadership: Act as a visible industry leader and evangelist, representing the company at executive briefings, industry events, and key customer engagements.
  • Go-to-Market Excellence: Develop and execute regional GTM strategies, including product positioning, pricing frameworks, and launch plans tailored to the North American ecosystem.
  • Global Collaboration: Operate effectively across regions and time zones - particularly with headquarters in Korea - to align regional demand with global supply, ensuring seamless execution and clear communication between stakeholders.
Samsung Semiconductor logo

Samsung Semiconductor

Established in 1974 as a subsidiary of Samsung Electronics, we’re proud to be recognized as one of the leading chip manufacturers in the world.Using our knowledge in semiconductor technology, our ambition is to spark the imagination of device manufacturers with top-of-the-line building blocks and, through that, enrich the lives of people around the world with transformative solutions.

Founded in 1974
10K employees

Traffic Signals

Monthly Visitors
865.3M
Monthly Google Ads Budget
$2.6M
Traffic Source Mix
Search
36.1%
Direct
22.1%
Referral
3.8%
Social
0.8%
Paid
1.4%

Headcount Trend

Current headcount: ~10K

Marketing Team

Marketing Roles Posted (Last 30 Days)
1

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