Director, Performance Media

Chicago, IL (On-site)

$165K/yr – $185K/yrDirector/Executive8+ years expFull time

Posted 9 days ago

Job Summary

Own and lead cross-channel performance media strategy across Paid Search, Paid Social, and Programmatic, aligning objectives with the consumer journey and mentoring the team while strengthening partner value.

  • Define integrated, data-driven media plans across channels
  • Provide senior leadership and cross-team mentorship
  • Strengthen relationships with top platform partners to unlock opportunities

Job Description

Responsibilities

  • Lead Performance Media Strategy
  • - Establish a cohesive vision for how Paid Search, Paid Social, and Programmatic work together across the consumer journey.
  • - Translate client business objectives into integrated, insight-driven performance media strategies.
  • - Ensure channel recommendations build on one another rather than operating as separate, platform-specific plans.
  • - Review and strengthen media strategies, tactical plans, investment allocations, testing roadmaps, and optimization recommendations.
  • - Bring a clear point of view on the appropriate role of each channel, platform, audience, and buying approach.
  • - Potentially provide direct strategic and day-to-day leadership for a designated client.
  • Improve Platform and Partner Value
  • - Evaluate the agency’s existing DSP, platform, data, technology, and media partner relationships to identify opportunities to improve pricing, effectiveness, transparency, and client value.
  • - Assess contracts, fee structures, data costs, technology costs, auction dynamics, supply paths, inventory quality, and deal structures.
Laughlin Constable logo

Laughlin Constable

We Create Brand Experiences That MAKE IT PERSONAL.Founded in 1976, we are a fiercely independent, full-service brand experiences agency with offices in Milwaukee and Chicago. We help brands at a point-of-inflection grow and thrive at the intersection of Strategic Intelligence, Brand Creativity, Human Context and Connected Experiences. In other words, we create brand experiences that MAKE IT PERSONAL. A simple yet powerful statement that happens to combine our HOW and our WHY. It reflects our special craft of building Personal Experience Brands that inspire unconditional brand devotion and action. And it reflects our agency values to lead with our hearts, always be resilient, and create meaningful change through our work.Our Unique Way of Working.Our model is centered around a thoughtful fusion of crafts, bringing together a versatile mix of thinkers and makers to create modern work that connects with people. We Build Personal Experience Brands.We help brands at a point-of-inflection grow and thrive at the intersection of Strategic Intelligence, Brand Creativity, Human Context and Connected Experiences.Strategic IntelligenceMaking it personal by focusing your business on solving the right problems.•Business & Brand Strategy•Communications Strategy•Marketing TransformationBrand CreativityMaking it personal by creating stories that move hearts, minds, feet and culture.•Campaign Development•Brand Design•HIVE Production StudioHuman ContextMaking it personal with relevant and meaningful moments that drive action.•Media Strategy & Activation•Data Strategy & Analytics•LC Public RelationsConnected ExperiencesMaking it personal by making your brand more useful to every individual.•Experience Design•Content Strategy & Creation•Technology Development

Founded in 1976
Chicago, Illinois, USA
160 employees (57 in marketing)

Salaries

Posted range

$165K/yr – $185K/yr

Taken straight from the job posting.

Performance Marketing median pay in the United States

$109K/yr

Most pay falls between $85K and $149K. Based on 903 salaries.

See all Laughlin Constable salaries

Marketing Team

Marketing Team Size
34 (21% of company)
Median Tenure
3.1 years
Marketing Roles Posted (Last 30 Days)
2

Traffic Signals

Monthly Visitors
3.9K
Traffic Source Mix
Search
28.6%
Direct
46.8%
Referral
5.8%
Social
17.3%
Paid
1.5%

Headcount Trend

Current headcount: ~160
Laughlin Constable logo

Director, Performance Media

Laughlin Constable · Chicago, IL · On-site