Director of Marketing & Public Relations

Hawaii, USA (On-site)

$110K/yr – $133K/yrSenior Level5+ years expFull time

Posted 2 hrs ago

Job Summary

Lead the resort’s marketing, public relations, digital, and branding strategy, directing in-house and agency teams to drive brand equity and revenue through integrated campaigns, partnerships, and CSR initiatives.

  • Own integrated marketing and communications leadership across the resort.
  • Oversee cross-functional teams and executive reporting to inform decision-making.

Job Description

Responsibilities

  • Overarching Responsibilities:
  • - Serve as strategic lead for all marketing, public relations, digital, and branding initiatives at Fairmont Kea Lani, architecting enterprise-level campaigns that enhance brand equity, drive multi-million-dollar revenue growth, and position the resort as a global leader in luxury hospitality.
  • - Direct a high-performing in-house team and cross-functional agency network, overseeing advertising, digital media, public relations, social, creative, design, and influencer programs to ensure alignment with brand vision and business objectives.
  • - Steward community engagement and corporate social responsibility efforts, managing charitable giving, nonprofit partnerships, and local/global promotional initiatives to align philanthropy and brand purpose.
  • - Contribute as a core member of resort leadership team, guiding business priorities, long-range planning, and cross-functional initiatives to ensure integrated brand and operational excellence.
  • - Lead the development and delivery of monthly corporate and ownership reports, presentations, and strategic performance updates to support executive decision-making and business alignment.
  • - Cultivate and manage high-value relationships with destination partners, industry organizations, brand stakeholders, and media to expand market visibility, strategic partnerships, and brand opportunity.
  • - Oversee monthly forecasting, accruals, and budget management across key Sales & Marketing general ledger accounts, ensuring financial accuracy, accountability, and alignment with business objectives.
  • Public Relations & Communications:
  • - Develop and execute integrated annual public relations and communications strategies that strengthen brand positioning, support revenue generation goals, and drive visibility across local, regional, national, and international markets.

Requirements

  • Minimum 5 years of progressive experience in marketing, public relations, communications, or brand management, preferably within luxury hospitality or travel
  • Experience managing integrated marketing campaigns, media relations, website content, social media strategy, and creative production required
  • Minimum 2 years of experience leading and developing high-performing teams
  • Previous professional experience working in Hawaiʻi preferred
  • Post-secondary degree in Marketing, Public Relations, Communications, Hospitality, Business, or related field preferred

Benefits

  • Comprehensive benefits package (Medical, Vision and Dental) including extended benefits like; Basic insurance, TDI and Long-Term Disability for regular Full-time and Part-Time employees
  • 401(k) retirement savings plan and matching program
  • One complimentary duty meal for all employees that work more than 6 hours per shift
  • Food & Beverage discount at Fairmont Kea Lani (venue specific and discount may vary)
  • Wellness Offerings
  • Exclusive employee benefits program offering discounted rates in Accor worldwide and discounts with brand partners
  • Learning programs through our Academies
  • Opportunity to develop your talent and grow within your property and across the world
  • Ability to make a difference through our Corporate Social Responsibility activities

Salaries

Posted range

$110K/yr – $133K/yr

Taken straight from the job posting.

See all AccorHotel salaries

Marketing Team

Marketing Roles Posted (Last 30 Days)
2

Director of Marketing & Public Relations

AccorHotel · Hawaii, USA · On-site