Director, Marketing & Communications

Responsibilities

• Develop and execute a comprehensive marketing and communications strategy aligned with organizational goals across all entities
• Partner with executive leadership to position the company as a trusted leader in the insurance industry and local community
• Ensure consistent branding while appropriately differentiating each subsidiary
• Analyze market trends, customer insights, and competitive landscape to inform strategy
• Oversee brand standards and ensure consistency across all internal and external communications
• Direct development of marketing materials including digital content, print collateral, presentations, and advertising
• Manage corporate messaging, public relations, and media relations
• Oversee website content, social media presence, and digital marketing efforts
• Lead community relations and corporate social responsibility initiatives, including coordination with the company’s foundation
• Oversee sponsorships, partnerships, and community events to enhance brand visibility and reputation

Requirements

• Bachelor’s degree in Marketing, Communications, Business Administration, or related field (Master’s preferred), or comparable experience
• 8–10+ years of progressive marketing experience, including leadership experience
• Experience managing multi-brand or multi-entity marketing strategies preferred
• Strong understanding of both traditional and digital marketing channels
• Experience in insurance, financial services, or regulated industries is a plus
• Strong strategic thinking with ability to execute tactically
• Excellent written and verbal communication skills
• Ability to manage multiple priorities across different entities
• Strong project management and organizational skills
• Collaborative leadership style with a hands-on approach

Benefits

• We offer competitive salary and best-in-class benefits, including a 401k match, flex-time, generous PTO, 15 paid holidays, and so much more!