Director Marketing Communications

Indianapolis, IN (On-site)

$85K/yr – $90K/yrDirector/Executive7+ years expFull time

Posted 4 weeks ago

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Job Summary

Own institutional storytelling and cross‑department narrative system development for a visual‑forward arts organization while scaling brand visibility and donor/audience alignment across channels.

  • Lead Next Level Storytelling initiatives and institutional storytelling framework to unify programming, student impact, and donor partnerships.
  • Build brand partnerships and strengthen external visibility across city, regional, and national arts ecosystems.
  • Shape the national profile with multi‑channel storytelling, editorial leadership, and a cohesive brand identity across marketing, development, education, and programming.

Job Description

Responsibilities

  • Lead Next Level Storytelling initiatives to move beyond “hidden gem” positioning while protecting the organization’s magic and intimacy, ensuring brand visibility, clarity, and impact.
  • Build and strengthen brand partnerships across the city, region, and national arts landscape to amplify visibility and institutional influence.
  • Oversee development of an institutional storytelling framework that integrates artistic programming, student impact stories, and donor/community partnerships into a cohesive narrative system.
  • Lead the development, refinement, and stewardship of The Cabaret’s brand identity, messaging, tone, and visual standards.
  • Craft narrative frameworks that unify communications across marketing, development, education, and programming.
  • Serve as the organization’s lead writer and editor for external communications, ensuring clarity, warmth, inclusivity, and alignment with mission and values.
  • Provide counsel and strategic direction to internal teams to ensure consistency and accuracy across platforms.
  • Drive forward-looking storytelling that elevates The Cabaret’s national profile and showcases its artistic vision and commitment to world-class artistry and Radical Hospitality.
  • Create and execute the annual marketing and communications plan, including promotional calendars, audience-development strategies, and campaign goals.
  • Develop marketing strategies to support revenue goals—including ticket sales, fundraising initiatives, and institutional visibility.

Requirements

  • Bachelor’s degree in marketing, communications, design, arts administration, or related field
  • 7+ years of progressively responsible experience in marketing, communications, brand management, or related fields
  • Demonstrated experience leading marketing strategy and managing multi-channel campaigns
  • Excellent writing, editing, and storytelling skills
  • Experience supervising staff, interns, or contractors
  • Strong understanding of brand identity, visual systems, and user experience
  • Expertise and experience with CRM and digital platforms
  • Expertise and experience in public relations and media engagement
  • Commitment to inclusive and values‑driven communication

Preferred

  • Experience in performing arts, nonprofit marketing, or related creative industries.

Benefits

  • planned flex time during high-intensity performance periods.
  • flexibility, well-being, and balance across the workplace.
The Cabaret logo

The Cabaret

The Cabaret is a professional, 501(c)(3) nonprofit organization and Indiana’s only organization dedicated to the art of professional cabaret performance. The mission of The Cabaret is to elevate and promote the cabaret art form by presenting the finest in professional cabaret performances and developing the next generation of cabaret artists. Through the presentation of world-class Broadway, Jazz, and international artists as well as high-quality educational programs, The Cabaret is recognized as a premier national and international cabaret organization. The Cabaret has positioned Indianapolis nationally as the “cabaret capital of the Midwest,” as dubbed by Visit Indy. 2018 marks the most exciting chapter yet in the organization’s history, as The Cabaret hosts sold out crowds for nearly every show in its new home - a world-class venue located at 924 N. Pennsylvania Street in the heart of the evolving Library Square neighborhood in Downtown Indianapolis.

Founded in 2009
Indianapolis, Indiana, USA
17 employees (6 in marketing)

Traffic Signals

Monthly Visitors
3.8K

Headcount Trend

Current headcount: ~17

Marketing Team

Marketing Team Size
4 (24% of company)
Marketing Roles Posted (Last 30 Days)
1

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