Responsibilities

• Promotes superior guest service.
• Maintains, and perpetuates a positive organizational culture according to the principles of the Spirit of Tâlícn and the Core Values of ilani.
• Direct Marketing Strategy, Planning & Execution
• Lead the overall strategy and execution of direct marketing programs across direct mail, email, digital, kiosk, and other customer communication channels.
• Own the direct marketing calendar and maintain comprehensive visibility into all campaigns, promotions, events, and customer communications.
• Ensure all elements of each campaign—including strategy, offers, creative, data, segmentation, approvals, production, and deployment—are progressing according to established timelines.
• Serve as the central point of coordination & leader between Database Marketing, Creative, Marketing, Operations, Player Development, and other departments involved in campaign development and execution.
• Establish and manage project timelines and deadlines, proactively identifying potential delays, gaps, or dependencies and working with responsible departments to keep projects on track.
• Coordinate campaign development from initial strategy through final deployment, ensuring all required components are completed, reviewed, approved, and delivered accurately and on time.
• Maintain awareness of the status of all active and upcoming campaigns and communicate priorities, deadlines, and potential issues to appropriate stakeholders.

Requirements

• Bachelor’s degree in Marketing, Economics, Management Information Systems (MIS), or Computer Science, and eight (8) to (10) years of progressive Marketing and/or Information Technology experience,
• An equivalent combination of education and relevant experience that provides the knowledge, skills, and abilities necessary to perform the position may be considered.
• Must possess excellent interpersonal skills with an ability to foster a supportive and enabling team environment.
• Must possess excellent interpersonal skills with an ability to foster a supportive and enabling team environment.
• Must possess excellent organizational skills.
• Must present self in a professional and confident manner.
• Skilled in maintaining records and writing reports.
• Must work well with the public, diverse departments, and vendors.
• Demonstrated strong verbal and written communication skills.
• Proven ability to develop strategies for effective advertising.

Preferred

• Experience in high-volume, complex casino environment preferred.