Director, Creators & Casting

New York City, NY (Hybrid)

$107K/yr – $125K/yrSenior Level6+ years expFull time

Posted 3 days ago

Job Summary

Own and guide creator led programs from strategy to delivery, leading client partnerships and cross functional teams while shaping new opportunities and measurable results.

  • Lead creator led programs aligned with brand objectives
  • Partner with senior stakeholders and mentor teams
  • Measure performance and drive innovation

Job Description

Responsibilities

  • Lead creator-led programs, ensuring strategies align with brand objectives and cultural insights
  • Serve as a trusted strategic partner and client lead, presenting ideas, strategies, and recommendations with confidence to senior brand stakeholders
  • Oversee multiple program teams, ensuring work is integrated, creative, and measurable, while ensuring that work is delivered with excellent
  • Guide and drive strategies, casting recommendations, and contract negotiations led by the broader team
  • Mentor and manage junior staff, fostering a culture of accountability, growth, and operational excellence.
  • Anticipate client and market needs, proactively developing new solutions and opportunities
  • Contribute to new business efforts, leading creator strategy and presenting to prospective clients
  • Track, measure, and analyze performance across programs to deliver insights and push innovation

Requirements

  • 6-8 years of experience in influencer/creator marketing, social strategy, or related field
  • Proven ability to lead large-scale creator campaigns for major consumer brands
  • Strong understanding of creator ecosystems, cultural trends, and platform dynamics
  • Excellent client management, communication, and presentation skills
  • Skilled in contract negotiations, budget oversight, and campaign reporting
  • Experience leading and mentoring teams, with a collaborative and solutions-oriented mindset
  • Ability to connect big-picture strategy with detailed execution
  • Bachelor’s Degree from an accredited university or equivalent professional experience

Benefits

  • Health Care (Medical, Dental, Vision)
  • Paid Time Off and Company Paid Holidays
  • Summer Fridays
  • 401K Retirement Plan with Company Match
  • Lifestyle Spending Account
  • Paid Parental Leave
  • Commuter Benefits
  • New Business Referral Bonus
  • Employee Referral Bonus
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Day One Agency

An independent creative communications agency building legacy through relevance.Fast Company's 2025 and 2024 Most Innovative Companies. Ad Age's 2024 A-List. PRWeek's Outstanding Midsize Agency 2025, 2024, and 2023.

Founded in 2014
New York, New York, USA
241 employees (131 in marketing)

Salaries

Posted range

$107K/yr – $125K/yr

Taken straight from the job posting.

See all Day One Agency salaries

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Director, Creators & Casting

Day One Agency · New York City, NY · Hybrid