Responsibilities

• Proactively source and vet new creators across Instagram, TikTok, and Facebook; there’s no fixed roster, so you’ll build the bench campaign by campaign
• Pair creators with brand and campaign needs, and write clear, on-strategy creator briefs
• Manage post-production and the full campaign workflow, including Meta partnership ads (boosting/whitelisting)
• Track, analyze, and report on campaign performance using social media data
• Manage creator campaign budgets and negotiate creator contracts
• Contribute ideas to internal pitches and RFP responses; join client kickoff calls after a campaign is sold
• Support creator content for fitness challenges on Outside's Map My apps
• Stay current on social media and creator trends, and apply them to campaign planning
• Within 1 Month, You Will: Onboard with the Brandworks team and learn current OCN processes and custom content services; Take ownership of post-production and creator briefs; Start building relationships with existing creators and scouting new creators for upcoming campaigns; Demonstrate proficiency in campaign tracking and reporting
• Within 6 Months, You Will: Independently lead creator campaigns from concept to execution; Own creator budgets and contract negotiations; Expand the OCN network with a diverse range of creators matched to campaign needs; Apply trend knowledge to optimize content creation and delivery

Requirements

• 3+ years of experience in creator/influ influencer marketing, social media marketing, or digital marketing
• Deep knowledge of social platforms and creator marketing, with a strong sense of what makes content authentic and engaging
• Strong project management skills across multiple campaigns, deadlines, and budgets
• Experience analyzing social media data and turning it into clear reports and recommendations
• Creative approach to storytelling and content creation
• Strong written and verbal communication skills; collaborative, solution-oriented mindset
• Enthusiasm to grow and evolve in a fast-moving field
• Proficiency in Google Workspace and Asana; experience with Meta partnership ads a plus

Preferred

• Creator or talent contract negotiation experience a plus
• Bachelor's degree in Communications, Journalism, Marketing, or a related field preferred

Benefits

• health care, vision, dental, retirement, Flexible Time Away, sick leave, and more.