Director, Content Strategy

Responsibilities

• Develop and lead Osaic's enterprise content marketing strategy, translating business priorities into compelling content.
• Serve as the steward of Osaic's messaging architecture, including the brand narrative, value proposition, audience personas, content pillars, and success metrics. Ensure consistent and effective messaging across all marketing and communications channels.
• Establish and maintain a strategic content roadmap aligned with Osaic's growth objectives, advisor needs, market opportunities, and organizational priorities.
• Parter across the enterprise to identify, source, develop, and publish high-impact content across owned, earned, and shared channels, serving as both a strategic advisor and hands-on content creator.
• Partner closely with creative, digital, and campaign teams to bring content strategies to life through compelling experiences and integrated marketing programs.
• Lead the development of executive thought leadership programs, partnering with senior leaders to create content that strengthens Osaic's market position, amplifies industry expertise, and supports key business objectives.
• Build a scalable content processes, governance models, and editorial frameworks that improve efficiency, content reuse, amplification, and cross-functional collaboration.
• Partner with Marketing and Communications leaders to align content priorities, optimize resource allocation, and ensure a cohesive audience experience across campaigns and initiatives.
• Lead content strategy and narrative development for flagship advisor events, including ConnectED and other major conferences. Develop overarching themes, executive narratives, content frameworks, and storytelling approaches that reinforce business priorities and brand objectives.
• Provide strategic counsel, messaging guidance, and content consultation to executives, business leaders, subject matter experts, and marketing partners across the organization.

Requirements

• Bachelor's degree in Marketing, Journalism, Communications, or another related field. Relevant experience may be considered in lieu of a degree in these areas.
• 7+ years of experience in content marketing, content strategy, corporate communications, brand marketing, journalism, or related roles.
• 3+ years of experience leading enterprise content programs, editorial strategies, or content marketing functions.
• Proven experience developing content strategies that support business growth, audience engagement, and brand differentiation.
• Experience developing audience personas or segmentation strategies to guide targeted messaging and content creation.
• Exceptional writing, editing, and storytelling skills, with experience creating content for executive and client audiences.
• Experience partnering with senior executives and subject matter experts to develop thought leadership and strategic messaging.
• Demonstrated success establishing content governance, editorial processes, and measurement frameworks.
• Experience using content performance data, audience insights, and market intelligence to inform strategy and optimize outcomes.
• Familiarity with AI-powered content tools and emerging technologies that improve content development and scalability.

Preferred

• Previous financial industry experience preferred but not required.
• Proficiency with digital content platforms (e.g., intranets, content management systems, and workflow tools) and AI tools.

Benefits

• health, vision, dental insurance
• 401k
• paid time away
• volunteer days and much more