Digital Marketing Specialist

Vista, CA (On-site)

$24/hr – $30/hrMid Level2+ years expFull time

Posted 2 months ago

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Job Summary

Own funnel optimization from analytics to experiments to lift conversions, revenue per visitor, and overall funnel efficiency.

  • Funnel optimization: analyze full customer journey with analytics tools and run experiments to lift conversions, revenue per visitor, and funnel efficiency.
  • Creative strategy & content direction: identify patterns in high-performing content and shape storyboards, hooks, and shoots with the creative team.
  • Cross-functional execution: coordinate with Marketing Director and founder, guide copy across ads and landing pages, and tie output to performance data.

Job Description

Own funnel optimization from analytics to experiments to lift conversions, revenue per visitor, and overall funnel efficiency.

  • Funnel optimization: analyze full customer journey with analytics tools and run experiments to lift conversions, revenue per visitor, and funnel efficiency.
  • Creative strategy & content direction: identify patterns in high-performing content and shape storyboards, hooks, and shoots with the creative team.
  • Cross-functional execution: coordinate with Marketing Director and founder, guide copy across ads and landing pages, and tie output to performance data.