Digital Marketing Specialist

Boston, MA (Hybrid)

$50K/yr – $55K/yrMid Level2+ years expFull time

Posted 3 months ago

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Job Summary

Drive JVS Boston's digital marketing and content efforts across social, email, events, and collateral to engage clients, donors, and stakeholders.

  • Own social media presence and cross-channel campaigns with the marketing team.
  • Must-have: Salesforce experience.
  • Standout: Collaboration with Marketing Analytics and design of print/digital collateral.

Job Description

{\"paragraph\":\"Drive JVS Boston's digital marketing and content efforts across social, email, events, and collateral to engage clients, donors, and stakeholders.\n\u003cul>\u003cli\u003eOwn social media presence and cross-channel campaigns with the marketing team.\u003c/li\u003e\u003cli\u003eMust-have: Salesforce experience.\u003c/li\u003e\u003cli\u003eStandout: Collaboration with Marketing Analytics and design of print/digital collateral.\u003c/li\u003e\u003c/ul\u003e\n\n","Responsibilities":["Digital Marketing & Content Creation","Manage JVS Boston’s social media presence, increase engagement across platforms, and work closely with communications and marketing team to develop comprehensive social campaigns","Conduct client interviews and utilize stories of impact through text, photo, video, and other mediums to engage with clients, donors, and other stakeholder audiences","Create print and digital collateral using Canva and Adobe Creative Cloud to develop on-brand graphics, videos, flyers, and brochures","Work closely with the Marketing Analytics Specialist to create content for Meta Ads, Indeed Ads, and Google Ads","Update digital marketing materials, such as the website, as needed","Program Outreach Support","Collaborate with internal program teams to create promotional materials, including flyers, graduation invitations, advertisements, and more.","Develop, write, and design comprehensive email marketing campaigns for client outreach.","Develop, write, and design regular email newsletters to various audiences to maintain engagement with JVS programs and fundraising."],"Requirements":["Bachelor’s degree in marketing, communications, journalism, or similar field, or equivalent work experience","1-2 years of work experience in the marketing field, nonprofit marketing a plus","Strong understanding of digital marketing, graphic design, and brand compliance","Salesforce experience required","Email marketing experience preferred, specifically in Pardot","Experience using Canva and/or Adobe Suite","Exceptional writing, research and communication skills","Proficiency with MS Office, Google Analytics, social media platforms, SEO/SEM and back-end web design (HTML knowledge a plus).","Photography and videography experience"],"Nice_to_have":["Email marketing experience preferred, specifically in Pardot"],"Benefits":[],"Compensation":["USD 50000-55000 YEAR"],"How_to_apply":[],"About_company":["Jewish Vocational Service (JVS) was founded in 1938 during the Great Depression to assist Jewish immigrants and refugees struggling to enter the American workforce and support their families. Today, JVS is among the oldest and largest providers of adult education and workforce development services in Greater Boston, serving a diverse clientele representing over 90 nations, and speaking 50 languages, and helping people secure financial independence through educational and employment services. With over 80 years of demonstrated excellence in workforce development, JVS has a reputation for continuous innovation, building person-centered and performance-based models to improve outcomes and increase programmatic effectiveness.Last year, JVS empower 16,000 individuals, including immigrants, refu"],"Other":[]}
JVS Boston logo

JVS Boston

Jewish Vocational Service (JVS) was founded in 1938 during the Great Depression to assist Jewish immigrants and refugees struggling to enter the American workforce and support their families. Today, JVS is among the oldest and largest providers of adult education and workforce development services in Greater Boston, serving a diverse clientele representing over 90 nations, and speaking 50 languages, and helping people secure financial independence through educational and employment services. With over 80 years of demonstrated excellence in workforce development, JVS has a reputation for continuous innovation, building person-centered and performance-based models to improve outcomes and increase programmatic effectiveness.Last year, JVS empower 16,000 individuals, including immigrants, refugees, people with disabilities, and older workers, to build their skills, advance their education, and build meaningful careers. JVS partners with over 1,300 area employers to help fill vacancies and provide the education their employees need to ascend their career ladders.

Founded in 1938
Boston, Massachusetts, USA
263 employees (9 in marketing)