Digital Marketing and Multimedia Content Specialist

Responsibilities

• Create and publish eye-catching content for use on social media platforms, our website, and traditional media.
• Work with the Advancement Team to develop and implement comprehensive marketing strategies to enhance brand awareness, drive web traffic, and support fundraising initiatives.
• Capture and edit high-quality photos and videos at events, programs, and other initiatives.
• Utilize content creation tools such as the Adobe Create Suite and Canva to create original and engaging content.
• Write clear and compelling copy for multimedia content, ensuring consistency in messaging and brand voice.
• Collaborate on email marketing campaigns, designing visually appealing layouts and content.
• Manage and organize our multimedia content library, ensuring easy access and proper documentation of assets.
• Ideate and pitch new content ideas aligned with organizational goals.
• Develop relationships with internal staff to align content strategies with organizational objectives.
• Stay informed on industry trends and best practices in multimedia content creation and storytelling.

Requirements

• Bachelor’s degree in Multimedia Arts, Communications, Marketing, or related field preferred.
• Proven experience in social media management, including content creation, scheduling, and community engagement across major platforms (Facebook, Twitter, Instagram, LinkedIn, Bluesky, YouTube).
• Strong writing skills with the ability to craft engaging and persuasive copy.
• Thorough understanding of storytelling and visual storytelling principles.
• Familiarity with social media analytics tools to monitor performance metrics.
• Exceptional organizational skills with the ability to manage multiple projects and deadlines effectively.
• Excellent collaborative and interpersonal skills, with the ability to work cross-functionally.
• Experience in the nonprofit sector is a plus, though not required.

Benefits

• Health care package: medical, dental, and vision
• Tuition reimbursement
• Paid time off
• Holiday Pay
• 401 (K) plan
• Life Insurance
• Loan repayment assistance
• Free training/CEU opportunities