Digital & E-commerce Manager

Huntington Beach, CA (On-site)

$80K/yr – $100K/yrMid Level5+ years expFull time

Posted 16 hrs ago

Job Summary

Own and optimize INSTENT’s ecommerce websites and online shopping experience, leading end-to-end website improvements across UX, SEO, content, and conversion, while coordinating cross-functional teams on development, design, and marketing to drive online sales and performance.

  • Own an integrated roadmap of website improvements and feature launches.
  • Drive cross-functional delivery with development, design, and marketing partners.
  • Lead analytics-driven optimization of conversion rates and content quality.

Job Description

Responsibilities

  • Manage the day-to-day operation and continuous improvement of our websites.
  • Coordinate website development projects with our existing developers and designers.
  • Manage website updates, new features, redesigns, and technical improvements.
  • Maintain and optimize extensive product catalogs, categories, SKUs, pricing, and product configurations.
  • Improve product pages, navigation, search functionality, and the online shopping experience.
  • UX/UI & Conversion Optimization: Improve website layouts, navigation, and customer journeys.
  • Create wireframes and work with designers on new pages and landing pages.
  • Identify opportunities to increase online sales, inquiries, and conversion rates.
  • Use analytics and customer behavior to guide website improvements.
  • Ensure websites are intuitive, mobile-friendly, and visually consistent.

Requirements

  • 5+ years of experience managing e-commerce websites or digital platforms.
  • Hands-on experience with Wordpress / Woocommerce e-commerce platforms and content management systems.
  • Experience managing large product catalogs, SKUs, variants, and configurable products.
  • Strong understanding of UX/UI principles and website conversion optimization.
  • Experience coordinating developers, designers, and technical projects.
  • Working knowledge of SEO, Google Ads, and Google Analytics 4.
  • Familiarity with Figma or similar design tools.
  • Ability to write and improve website content using AI tools.
  • Basic understanding of HTML, CSS, and website functionality.
  • Strong organizational skills and the ability to manage multiple priorities independently.

Preferred

  • Experience with B2B e-commerce, manufacturing, custom products, or distributor websites is especially valuable.

Benefits

  • Medical and dental insurance with employer contributions for employees and dependents.
  • Vision insurance.
  • 401(k) with company matching.
  • Paid vacation and sick leave.
Instent Industries logo

Instent Industries

1.0 Glassdoor

Ins’TenT Industries is a leading promotional items manufacturer located in beautiful Huntington Beach California. Initially founded in France in 1997 as Vitabri Canopies, its focus was to introduce high-end, one of a kind, quality products that would reflect their sense of integrity in the market. It earned a respectable place in the market by introducing the first aluminum frame in the canopy industry while making the company a market leader in Europe.In 2014, Vitabri joined forces with Ins’TenT industries in the U.S with a focus on introducing a new line of innovative products. The result was a revolutionary modern, new range of tents, flags and display systems that are perfect for entertaining while promoting your brand at any event. As a family owned business, at Ins’TenT Industries we believe that hard work and dedication is the key to success. And, thanks to our dedicated team, we are delivering the best new products with outstanding results. Our goal is to keep our customers happy. We will always go the extra mile to win your satisfaction in every area of our establishment. Whether it is with our design team or operation team, you can always expect the best.

Founded in 1997
Huntington Beach, California, USA
13 employees (6 in marketing)
0% recommend to a friend

Salaries

Posted range

$80K/yr – $100K/yr

Taken straight from the job posting.

See all Instent Industries salaries

Marketing Team

Marketing Team Size
4 (31% of company)
Median Tenure
6.4 years
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
8K
Monthly Google Ads Budget
$1.5K
Traffic Source Mix
Search
44.6%
Direct
26.8%
Referral
7.1%
Social
5.8%
Paid
7.1%

Headcount Trend

Current headcount: ~13
Instent Industries logo

Digital & E-commerce Manager

Instent Industries · Huntington Beach, CA · On-site