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WPP Unite

Digital Commerce Content & Social Insights Specialist

Rogers, AR (Hybrid)

$45K/yr – $65K/yrMid Level3+ years expFull time

Posted 6 days ago

Job Summary

Own and optimize Walmart.com product content across supplier platforms, monitor performance, and drive continuous improvements through data-driven optimization, testing, and trend insights.

  • Lead content updates, launches, and audits to ensure accuracy and compliance
  • Analyze performance data and share actionable shopper insights with cross-functional teams
  • Collaborate on content testing and optimization initiatives to boost discoverability and conversion

Job Description

Responsibilities

  • Support the execution and optimization of product content across Walmart.com.
  • Manage content updates, launches, audits, and maintenance through Walmart Supplier One and related content platforms.
  • Ensure product pages are accurate, complete, and compliant with Walmart content standards.
  • Help identify and resolve content issues that impact discoverability, shopper experience, or conversion.
  • Support digital shelf optimization efforts through SEO, search insights, content health reporting, and performance analytics.
  • Assist in updating product titles, descriptions, attributes, imagery, and enhanced content to improve discoverability and conversion.
  • Monitor content performance and provide recommendations to improve shopper engagement.
  • Partner with agency and internal teams to support content testing and continuous improvement initiatives.
  • Monitor social, cultural, category, and shopper trends using social listening and trend-monitoring tools.
  • Identify emerging conversations, behaviors, and consumer interests relevant to Unilever brands and Walmart shoppers.

Requirements

  • Bachelor's degree or equivalent experience.
  • 1-3 years of experience in eCommerce, digital content, retail media, shopper marketing, social media, social listening, or a related field.
  • Strong interest in digital commerce, content optimization, and consumer trends.
  • Familiarity with Walmart.com, retail media, digital shelf analytics, or eCommerce content management platforms is a plus.
  • Comfortable working with data and identifying insights from performance metrics.
  • Strong organizational skills and attention to detail.
  • Ability to manage multiple projects in a fast-paced environment.
  • Effective communication and collaboration skills.
  • Curiosity about culture, social trends, shopper behavior, and emerging commerce opportunities.

Benefits

  • Unlimited PTO
  • Hybrid schedule - 3 days in office
  • Medical, Dental, Vision (with an option for free medical care!)
  • 401K with a % match
  • Various maternity/paternity leave options
  • Fully funded disability and life insurance options
  • Headspace subscription
  • Wellness Stipend
  • and more....
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WPP Unite

3.1 Glassdoor

WPP Unite is a bespoke agency-unit built in service of Unilever, operating as one end-to-end strategy, design, and activation powerhouse for media and retail marketing. There’s never been a more exciting time in marketing, as media and commerce continue to merge to drive meaningful consumer experiences. As one of the most innovative CPG companies in the world, Unilever, the maker of iconic brands such as Dove, Hellmann’s, TRESemmé, Degree and many others, is adapting to this rapidly changing landscape with the help of WPP and its unparalleled network of agencies.

New York, New York, USA
146 employees (27 in marketing)
www.wpp.com
0% recommend to a friend
0% CEO approval

Salaries

Posted range

$45K/yr – $65K/yr

Taken straight from the job posting.

See all WPP Unite salaries

Marketing Team

Marketing Team Size
18 (12% of company)
Median Tenure
1.6 years
Marketing Roles Posted (Last 30 Days)
4

Traffic Signals

Monthly Visitors
680.8K
Monthly Google Ads Budget
$14
Traffic Source Mix
Search
15.6%
Direct
66.9%
Referral
12.9%
Social
2.5%
Paid
0.1%

Headcount Trend

Current headcount: ~146