Digital Campaign Specialist

USA (Remote)

$75K/yr – $85K/yrMid Level3+ years expFull time

Posted 5 days ago

Job Summary

Own and optimize end-to-end multi-channel campaigns including drip programs, landing pages, emails, and remarketing while coordinating with Marketing, Product, and Sales to reflect current carrier promos and platform capabilities.

Own end-to-end campaign builds across campaign types
Build and manage remarketing campaigns to re-engage unconverted leads
Run A/B tests and turn results into clear recommendations

Job Description

Responsibilities

Own end-to-end campaign builds: drip automation, forms, landing pages, and email assets across all campaign types
Build and manage remarketing campaigns to re-engage unconverted leads
Execute multi-channel campaigns for incentive programs, product marketing, and brand campaigns.
Build emails in HubSpot's email builder, coding templates, optimizing subject lines and preview text, and ensuring renders correctly across devices and clients.
Build and maintain landing pages in HubSpot Content Hub using the Sprocket theme and HTML/CSS
Run structured A/B and multivariate tests on creative, copy, audiences, and landing pages, and turn results into clear recommendations.
Monitor campaign performance daily/weekly and prepare regular reporting.
Coordinate with Marketing, Product, and Sales to ensure campaigns reflect current carrier offerings, promotions, and platform capabilities.

Requirements

Bachelor's degree in marketing, business, or related fields.
3+ years of experience building and managing campaigns assets (forms, landing pages, emails)
Hands-on HubSpot experience required — Marketing Hub, Workflows, and email campaigns at minimum
Proficient in HTML/CSS for email and landing page builds
Experience building landing pages in HubSpot Content Hub or similar CMS
Experience running A/B testing programs with documented results
Data-driven: comfortable reading campaign analytics and adjusting strategy based on performance
Strong project-management instincts, with the ability to run multiple campaigns simultaneously and meet deadlines
Excellent written communication skills for briefing creative and reporting on results

Preferred

Experience marketing to insurance agents, financial services professionals, or another regulated industry
Background in B2B, SaaS, or marketplace/platform businesses
Experience in high-volume lead acquisition environments
Exposure to incentive or loyalty program marketing
HubSpot Marketing Hub certification

Benefits

Multiple medical plans to choose from and 100% employer-covered dental; vision plans for our team members and their families.
We also offer a 401(k) retirement plan, short; long-term disability, employer-paid life insurance, Flexible Spending Accounts (FSA) for health and dependent care, and an Employee Assistance Program (EAP)
Equity - This position is eligible for equity compensation
Training and Career Growth - Training and internal career growth opportunities
Flexible Time Off - You know when and how you should recharge

Salaries

Posted range

$75K/yr – $85K/yr

Taken straight from the job posting.

Campaign Marketing median pay in the United States

$97K/yr

Most pay falls between $75K and $125K. Based on 539 salaries.

See all Campaign Marketing salaries See more Campaign Marketing jobs

See all First Connect Insurance salaries

Marketing Team

Marketing Roles Posted (Last 30 Days)

This role is listed on SalaryGuide for informational purposes. SalaryGuide is not the employer, recruitment agency, or hiring representative for this position. Hiring decisions and the application process are managed by the employer. SalaryGuide will never ask candidates to pay to apply for a job or request bank details or identification documents as part of an application.