Creative Strategist

Responsibilities

• As a Creative Strategist at Wolf Eleven, you will develop and lead creative concepts that drive growth for DTC/eCom brands, ensuring alignment with each client’s brand strategy and business objectives.
• You will translate customer insights and data into strategic creative directions for websites, landing pages, paid social ads, and other digital assets.
• Day-to-day responsibilities include crafting creative briefs, collaborating with designers and copywriters, reviewing and refining concepts, and ensuring all deliverables are optimized for performance and conversion.
• You will conduct competitor and audience research, contribute to testing roadmaps for creatives, and present ideas and results to internal teams and clients.
• This is a remote-only position.

Requirements

• 3+ years of experience in a creative production environment, either leading creative teams or collaborating closely with them
• Experience working with creative teams to develop high-converting landing pages, email campaigns, and quiz funnels that drive measurable results
• Strong understanding of digital marketing and analytics platforms, including Google Analytics, Google Ads, and Meta Ads
• Proficient with creative research, briefing, and workflow tools such as MagicBrief, Motion, Foreplay, Notion, and Asana
• Proven ability to develop, test, and continuously iterate on winning ad creatives
• Demonstrated success in scaling conversion volume while maintaining target customer acquisition costs (CAC)
• A track record of scaling performance marketing campaigns, with valuable industry experience, practical insights, and lessons learned along the way
• Ability to clearly communicate campaign performance, actionable insights, and opportunities for growth
• Comfortable working in fast-paced, high-growth startup environments, with the adaptability and ownership mindset to thrive