Responsibilities

• Contribute to the development and execution of comprehensive digital communication coordination strategies across various channels that are aligned with overall business objectives
• Create engaging and informative content across various digital channels, including digital screens, social media, intranet, email, video, and other digital assets; Own digital library management; Ensure content is consistent with brand voice and guidelines
• Manage social media by developing and scheduling digital content, monitoring conversations, analyzing performance, and creating an engaging social media presence across relevant platforms (e.g., LinkedIn, Twitter, Facebook, Instagram, YouTube)
• Execute video production by planning, filming, refining, and editing engaging video content for various digital platforms, including social media, presentations, events, and learning materials
• Track digital analytics and analyze reporting on the performance of social media communication activities using relevant metrics; Identify trends, provide insights, and recommend data-driven adjustments to strategies
• Continuously research digital trend innovations and stay informed about the latest digital communication trends, technologies, and best practices; Recommend and implement innovative approaches to enhance our digital presence
• Provide comprehensive project management for digital communication projects, from conception to completion, ensuring they are delivered on time and within budget using project management techniques and tools
• Act as subject matter expert and support while working closely with the manager of corporate communications, as well as departments such as sales, operations, and marketing
• Responsible for brand management, brand governance standards, and ensuring brand reputation and visual images are to standard

Requirements

• Bachelor's degree in communications, graphic design, digital media, or a related field is highly desired (equivalent job experience level combined with professional certifications will be considered)
• Four (4) or more years of experience in a digital creator role using graphic design and video recording and editing tools is required
• Demonstrated proficiency in Adobe Creative Suite, including Photoshop, Illustrator, InDesign, Premiere Pro, Audition, and After Effects
• Knowledge of professional audio/video techniques and best practices
• Strong portfolio of work
• Knowledge of Microsoft Office 365 and social media platforms
• Familiarity with social media management, writing for social media, formats, and analytics dashboards to track and analyze performance
• Excellent writing, editing, and proofreading skills with a strong understanding of different content formats and their best practices
• Strong organizational, prioritization, and project management skills with the ability to manage multiple high-priority projects simultaneously

Preferred

• UX/UI Design certifications are preferred