Creative Director

Carlsbad, CA (Hybrid)

$150K/yr – $190K/yrSenior Level8+ years expFull time

Posted 4 weeks ago

Job Summary

Own and elevate the Full Swing brand, lead high-impact marketing campaigns and partnerships, and mentor a multidisciplinary creative team. You will shape product storytelling, UI/UX for simulator software, and multimedia content while aligning with business goals and performance metrics.

  • Own branding across channels and drive creative direction
  • Lead campaigns, launches, and partnerships with measurable impact

Job Description

Responsibilities

  • Define and elevate the Full Swing brand identity across all channels—digital, print, in-product, and experiential.
  • Direct high-impact marketing campaigns, product launches, and brand partnerships (e.g., PGA Tour, athlete endorsements).
  • Collaborate closely with product, engineering, and marketing teams to align visual storytelling with product strategy and business goals.
  • Lead the creation of engaging multimedia content including video, social media assets, digital ads, and simulator experiences.
  • Guide UI/UX direction for our simulator software and companion apps, ensuring world-class design and functionality.
  • Manage and mentor a multidisciplinary creative team, fostering innovation, accountability, and excellence.
  • Own relationships with external creative partners, agencies, and production vendors.
  • Monitor performance and iterate based on creative KPIs, user feedback, and brand metrics.
  • Perform other duties as assigned.

Requirements

  • Bachelor’s degree in Graphic Design, Fine Arts, Marketing, or a related field required.
  • 8+ years of experience in creative leadership roles, preferably in sports tech, entertainment, or consumer electronics.
  • Strong portfolio demonstrating work across branding, video, product UI, and integrated campaigns
  • Proficiency in Adobe Creative Suite, Figma, and motion/video editing tools.
  • Strategic thinker with strong storytelling, conceptual, and executional skills.
  • Comfortable presenting to executives, athletes, and external stakeholders.
  • Will ingness to travel up to 25% of time

Preferred

  • Experience with luxury, lifestyle, or sports brands a strong plus.
  • Passion for golf, sports, or interactive technology is highly desirable.
Versant logo

Versant

We help developers of infrastructure projects make the best decisions within the French mitigation hierarchy regulatory framework (Séquence ERC). Our solution enables the identification of the most suitable sites for implementing compensatory measures.

Founded in 2023
Paris, Île-de-France, FRA
9 employees (2 in marketing)

Salaries

Posted range

$150K/yr – $190K/yr

Taken straight from the job posting.

Creative median pay in the United States

$110K/yr

Most pay falls between $83K and $155K. Based on 2,627 salaries.

See all Versant salaries

Funding

Total Funding
$717.6K
Last Raise
$396.4K
Pre Seed, 11 months ago

Funding History

  • Apr 2025
    Pre Seed • $396.4K
  • Jan 2024
    Pre Seed
  • May 2023
    Pre Seed • $151.4K

Traffic Signals

Monthly Visitors
806
Traffic Source Mix
Search
44.7%
Direct
34.5%
Referral
13.5%
Social
4.7%
Paid
1.3%

Headcount Trend

Current headcount: ~9
Versant logo

Creative Director

Versant · Carlsbad, CA · Hybrid