Responsibilities

• Help grow Grooply’s presence across TikTok, Instagram, LinkedIn, and other relevant channels.
• Brainstorm, film, edit, write, package, and adapt short-form content.
• Turn Grooply’s product, local experiences, Austin culture, and relevant trends into engaging stories.
• Contribute to recurring content formats, creative experiments, and campaigns.
• Help develop Grooply’s voice, personality, visual direction, and social presence.
• Research local creators, venues, events, brands, and cultural moments relevant to our audience.
• Support outreach to early users, creators, local businesses, student organizations, and potential community partners.
• Gather feedback, participate in regular performance reviews, and recommend ideas based on what is resonating.

Requirements

• Strong interest in social media, content creation, branding, community building, or consumer technology.
• Familiarity with TikTok, Instagram, LinkedIn, and short-form digital content.
• Creative instincts, good judgment, and an interest in visual storytelling.
• Comfortable contributing ideas, receiving feedback, and following through on projects.
• Willing to film, edit, research, experiment, and learn new tools.
• Dependable, organized, and proactive.
• Interest in Austin’s events, businesses, neighborhoods, creators, and social scene.