Corporate Global Events, Marketing Manager

Responsibilities

• You are the architect of the GTM messaging motion, ensuring that Upscale dominates the market conversation and drives immediate pipeline on every event.
• Own the presence and strategy for premier global trade shows (e.g., NVIDIA GTC, OCP, AI4). You don’t just manage booths; you curate high-stakes experiences that showcase our innovation to the world's largest AI infrastructure buyers.
• Own end-to-end participation in industry standards and technical community programs (e.g., OCP, SONiC Hackathon, Hot Chips). You lead preemptively—tracking every call for papers and submission deadline, pressure-testing the messaging, and verifying exactly where each submission stands—so no deadline, call for action, or acceptance ever slips.
• Orchestrate cross-functional alignment with Product, Sales, and Engineering to ensure that product priorities, messaging, and event readiness are perfectly synchronized with our global roadmap.
• Turn brand visibility into measurable pipeline by running targeted campaigns and event motions for priority accounts—driving meeting conversion, clean lead capture, and disciplined follow-up tracking.

Requirements

• 7+ years of experience in B2B marketing, specifically spanning content architecture, integrated campaigns, and global events within the Data Center infrastructure space.
• Expertise in managing multi-million dollar event budgets and complex project timelines with a 0→1 builder’s mindset.
• Hands-on experience driving submissions to industry standards bodies and technical forums (OCP, SONiC, Hot Chips, or similar)—from call-for-papers tracking through accepted presentation.
• The ability to navigate complex AI networking concepts and translate them into authoritative, crisp messaging.
• Deep understanding of the current AI compute landscape, including data center networking and open-standard hardware stacks.
• Ability to work from our Santa Clara, CA office.