Coordinator, Social Content and Storytelling

USA (On-site)

$40K/yr – $50K/yrMid Level1+ years expFull time

Posted 4 weeks ago

Job Summary

Own and execute social content strategy for a Middlesex County club across multiple platforms, including daily posting, on-site shooting/editing, community management, and calendar coordination, while developing storytelling, cross-channel collaboration, and performance reporting.

  • Own and manage storytelling features and interviews to bring the club to life
  • Coordinate cross-channel collaboration with MLS NEXT Pro, NYCFC, and HSH channels

Job Description

Responsibilities

  • Plan, create, and publish daily social content across the club's channels, including Instagram, TikTok, X, Facebook, LinkedIn, Snapchat, and YouTube
  • Shoot and edit social-first vertical photo and video at matches, training, community events, and around the front office
  • Own community management across channels, responding to fans, monitoring conversation, and surfacing sentiment and emerging issues to the VP, Marketing
  • Maintain the club's social content calendar, scheduling posts and coordinating timing with campaigns, matchdays, and league moments
  • Capture and organize content documenting the club's build, feeding the central content archive with tagged, usable assets
  • Support the transition of social production from external agency to in-house, learning existing workflows and carrying them forward
  • Develop club and player storytelling, including features, interviews, and behind-the-scenes series that introduce the club to Middlesex County
  • Coordinate collaboration posts and cross-promotion with MLS NEXT Pro, NYCFC, and HSH channels
  • Execute the social elements of deposit, ticket, membership, and merchandise campaigns, treating social as a direct-response channel and not only an awareness one
  • Support brand reveal and inaugural-season campaign content in coordination with the VP, Marketing and HSH central

Requirements

  • 1-3 years of experience creating social content, ideally for a sports team, brand, agency, or creator-led account
  • A portfolio of short-form vertical video and photo work that demonstrates a strong eye and a distinct voice
  • Hands-on proficiency shooting on both camera and phone, and editing in tools such as Adobe Premiere, CapCut, Lightroom, and Canva
  • Native fluency across Instagram, TikTok, X, Facebook, LinkedIn, Snapchat, and YouTube, including platform trends, formats, and community norms
  • Strong writing and copy instincts, with the judgment to represent a club's voice publicly and to know when to escalate
  • Ability to be in market in Middlesex County and to work non-traditional hours including evenings, weekends, and matchdays

Benefits

  • All Full-Time Employees are eligible to participate in our standard benefits package. Including, but not limited to
  • Generous Paid Time Off
  • Employer Sponsored Medical, Dental, and Vision insurance for employees and their dependent
  • Retirement Plan
  • Complimentary access to an Employee Assistance Program
  • Pre-Tax Flexible Spending Accounts - both Medical and Dependent Care
  • Company provided basic Life insurance and Long Term Disability
  • Other voluntary benefits, including Short-Term Disability and Term Life Insurance
Hometown Soccer Holdings logo

Hometown Soccer Holdings

Hometown Soccer Holdings is founded and operated by soccer business experts with the mission to deliver new professional soccer clubs and stadiums to cities across North America. These clubs will create unforgettable experiences for fans, energize hometown economies, open doors for aspiring players, and empower better lives within our communities - driving continuous growth and establishing a lasting legacy for soccer across the continent.Contact Us: info@hometownsoccer.comcareers@hometownsoccer.com

Founded in 2025
9 employees

Salaries

Posted range

$40K/yr – $50K/yr

Taken straight from the job posting.

Social Media median pay in the United States

$78K/yr

Most pay falls between $65K and $100K. Based on 4,291 salaries.

See all Hometown Soccer Holdings salaries

Marketing Team

Marketing Roles Posted (Last 30 Days)
2

Traffic Signals

Monthly Visitors
2.6K
Traffic Source Mix
Search
28.4%
Direct
29.4%
Referral
12.7%
Social
7%
Paid
8.9%

Headcount Trend

Current headcount: ~11
Hometown Soccer Holdings logo

Coordinator, Social Content and Storytelling

Hometown Soccer Holdings · USA · On-site