Content Strategist

Responsibilities

• Build content strategy and programming
• Develop content and community strategies grounded in audience behavior, platform dynamics, and business goals.
• Translate signals into content pillars, series concepts, formats, and cadences for each platform. Define channel roles (for example, discovery vs. depth) and seasonal tentpoles.
• Decide what content should exist, why it matters, and how it supports the broader strategy. Keep approaches sustainable rather than reactive or trend-chasing.
• Develop content and write the briefs
• Write platform-native series and flight briefs covering objective, audience, message map, creative references, and format specs (hooks, length, visual grammar, caption recipe).
• Shape editorial direction and write crisp, channel-appropriate copy.
• Partner with designers, copywriters, producers, and editors to bring concepts to life. Give clear direction without over-policing creative expression.
• Manage projects end to end
• Own a rolling 6–8 week content calendar with clear status, owners, deadlines, and tags that support measurement and fast iteration.

Requirements

• 3–5 years in social content strategy, content development, or programming, at an agency or a complex in-house team. Exceptional candidates with less experience are encouraged to apply.
• A strong track record in content development and management: designing content slates, writing series and format playbooks, and producing briefs creative teams can run with.
• Proven project management skills. You can run multiple timelines, clients, and stakeholders at once and keep work moving without losing details.
• Fluency in platform mechanics (format norms, hooks, retention drivers) and in how organic and paid work together.
• Comfort in a data-driven rhythm: tagging schemas, dashboards, weekly reviews, and experimentation plans.
• Strong writing and editorial instincts, and the confidence to collaborate with executives and subject matter experts.
• A habit of reading, watching, and analyzing how social media evolves, and keeping up with platform changes as they happen.
• Detail orientation and the ability to move smoothly between teams, clients, and types of content.

Preferred

• Experience in the technology industry, where products, platforms, and news change constantly, the pace is fast, and the subject matter is highly technical. You know how to make complex ideas clear and engaging for social audiences.
• Experience with executive social and thought leadership programming in policy, advocacy, or complex stakeholder environments.

Benefits

• Health, dental, and vision
• 401(k) with 4% employer match
• Paid parental leave (bir thing and non-birthing parents)
• 20 PTO days per year plus quarterly Health Days
• Flexible Spending Account
• Student loan repayment stipend
• Monthly phone reimbursement
• Hiring referral bonuses and new business commissions