Advanced Specialist, Product Marketing
Pearson
USA (Remote)
$70K/yr - $120K/yrIn-houseFull-timeMid level
2 hrs ago
Content Product Marketing Manager
Minneapolis, MN (On-site)
$80K/yr – $125K/yrMid Level3+ years expFull time
Posted 7 weeks ago
Top 1% of applicants do these two things.
The other 99% submit and hope. You're about to do something different.
Job Summary
Build and own the end to end content engine that turns customer insight into stories, launches, and scalable experiences that drive pipeline.
- Content storytelling: surface customer stories with SMEs to inform messaging and narrative direction.
- Product launches: own launch content, messaging, visuals, and positioning to propel new features.
- Content operations: manage media assets, landing pages, podcasts, and video while applying AI to speed creation and iteration.
Job Description
Responsibilities
- Work with customers and internal subject matter experts to surface stories worth telling
- Drive product launches with content, messaging, visuals, and positioning
- Produce and edit video content for social media, product launches, customer stories, and campaigns
- Plan, edit, and publish podcast episodes end to end
- Build landing pages, web content, and digital experiences that bring leads into the pipeline
- Organize and maintain Fulcrum's content library so assets are findable and reusable
- Leverage AI tools to optimize the way you work with content creation, editing, production, research, and distribution
- Continuously test new formats, channels, and creative approaches
- Help maintain and evolve Fulcrum's brand across all customer-facing touchpoints
- Travel onsite to meet, interview, and watch how customers operate to gain a deeper understanding of the customer
- 3-7 years of experience in this type of role
- Authorized to work in the United States (no visa sponsorship)
- Strong creative instincts
- Experience turning complex concepts into clear stories
- Curious and constantly experimenting, especially with AI tools
- Comfortable talking to customers, interviewing them, asking thoughtful questions, and pulling out insights
- Enjoy collaborating with people across different functions and personalities
- Open to feedback and constantly looking to improve your craft
- Equity
- 401(k) matching after 90 days - immediate vesting
- Health, dental, and vision benefits
- Wellbeing benefits and perks
- Unlimited vacation policy with minimum required vacation days
- Cell phone & internet plan coverage
Fulcrum
Fulcrum is a field-first SaaS platform transforming how organizations manage field data collection and inspections. Designed for the unique challenges of field teams, it automates workflows, captures real-time location data, and integrates seamlessly with GIS and other systems to ensure accurate information flow before, during, and after inspections.Organizations centralize operations on a single platform, standardizing data collection and boosting productivity. Fulcrum’s AI-powered tools, like FastFill, automate data entry from photos, voice, and text. Object recognition and face blurring enhance accuracy and compliance, while custom AI models enable specialized tasks. Fulcrum works online or offline, ensuring reliability even in remote areas.Trusted by thousands of organizations, Fulcrum improves data accuracy, reduces inefficiencies, and drives digital transformation, empowering teams to work faster and make smarter decisions in real time.Fulcrum is a product of Spatial Networks, Inc. Visit us at fulcrumapp.com.
