Content Marketing Intern

Responsibilities

• Research topics, audience questions, search intent, and relevant keywords to inform content ideas and briefs.
• Draft and refresh high-quality content—including blog posts, landing pages, email campaigns, and social media—that promotes Avenue Z’s services, expertise, culture, and team.
• Apply on-page SEO fundamentals, such as clear headings, title tags and meta descriptions, relevant internal links, and naturally integrated keywords.
• Structure content to support AEO and useful search results, including concise answers, descriptive headings, FAQs, and clear, well-supported explanations.
• Review existing content and recommend updates that improve clarity, relevance, discoverability, and usefulness over time.
• Learn to use WordPress to publish and update website content, applying editorial and on-page SEO best practices.
• Collaborate with the marketing team to refine brand messaging and maintain consistency across channels.
• Use AI tools (e.g., ChatGPT, Peec, and Profound) to support research, brainstorming, outlining, and editing; verify information and apply editorial judgment before publishing.
• Research industry trends, competitors, and emerging search and content practices to inform the team’s work.
• Support culture-focused content, including employee spotlights, event recaps, and behind-the-scenes features.

Requirements

• Currently pursuing a degree in Communications, Marketing, Advertising, or a related field, or have relevant internship or work experience.
• Strong writing and editing skills, with attention to detail and an ability to explain ideas clearly.
• Interest in SEO, AEO, digital content, or how people discover information online; prior experience is a plus, not a requirement.
• Familiarity with basic content creation tools (e.g., Microsoft Office or Google Workspace); familiarity with AI tools is a plus.
• Familiarity with basic content management systems (e.g., Wordpress) and ability to edit, stage, publish digital content .
• Curious, research-oriented approach and willingness to learn new tools and best practices.
• Ability to manage multiple assignments and meet deadlines in a collaborative environment.
• Ability to commit to 20–40 hours per week during the semester.