Communications & Marketing Manager

Responsibilities

• Serve as Imagine!’s communications leader, advising the CEO and Executive Team on messaging, positioning, staff communications, media opportunities, and issues affecting the organization.
• Develop and manage an annual communications plan and content calendar tied to Imagine!’s strategic priorities; establish a clear process to request, prioritize, approve, and schedule work across departments.
• Own the strategy, editorial direction, and quality of Imagine!'s external newsletter and regular internal staff communications. Define target audiences, publication cadence, key themes, and success metrics.
• Prepare and oversee leadership communications, board updates, major organizational announcements, and other time-sensitive messaging. Lead communications planning and response efforts for organizational issues, change initiatives, and crisis situations.
• Define and steward a clear Imagine! narrative that connects Imagine!’s diverse services to our shared mission and shows the impact of support in people’s everyday lives.
• Build relationships with people receiving services, families, direct support professionals, program leaders, and community partners to identify stories of choice, belonging, work, home, creativity, growth, and community.
• Guide interviews, photography, video, and written stories across channels. Ensure storytelling centers each person's voice, choice, and agency.
• Maintain a reusable story and content library for newsletters, recruitment, fundraising, advocacy, presentations, media, and partner communications.
• Maintain visual and written brand standards, templates, and key messages; ensure accessible, inclusive, consistent communications across internal and external channels.
• Partner with program leaders on audience-specific marketing plans and materials that increase understanding of services, participation, partnerships, and responsible growth.

Requirements

• Strong strategic judgment and exceptional writing, editing, interviewing, and storytelling skills across formats and audiences.
• Ability to supervise and empower staff, set priorities, delegate effectively, and maintain accountability for quality and deadlines.
• Ability to build organizational narratives, stewarding a brand, and translate complex information into clear, accessible language.
• Ability to earn trust with people receiving services, families, staff, executives, board members, donors, and partners.
• Knowledge of digital and print communications, email newsletters, websites, social media, media relations, and performance measures.
• Sound judgment regarding consent, privacy, accessibility, sensitive topics, and crisis communications.
• Ability to manage multiple projects and vendors and adapt to changing organizational needs.
• Bilingual in English and Spanish preferred.
• Valid driver’s license and ability to meet Imagine! driving requirements.
• This position requires regular use of a personal vehicle with liability insurance that meets Imagine! standards.

Preferred

• Bilingual in English and Spanish preferred.