Communications & Marketing Manager

Responsibilities

• Develop and execute campaign plans for signature fundraising events—including the 5K & Family Fun Day, RVA Duck Fest, Gala, and Golf Tournament—as well as programs, membership, community-led fundraisers, and initiatives such as Autism Acceptance Month.
• Partner with staff to define audiences, messaging, promotional materials, channels, and timelines within agreed organizational priorities.
• Maintain the communications calendar, coordinate staff input and approvals, and identify competing demands early.
• Coordinate audience targeting and segmentation with database owners.
• Evaluate campaign results, investigate gaps, and recommend improvements to outreach.
• Write and edit audience-focused content for email, social media, websites, print materials, and publications. Build familiarity with ASCV’s programs and community through program attendance, staff collaboration, and interviews. Draw on participant experiences, program information, and data to tell impact stories while respecting consent, privacy, individual preferences, and ASCV’s voice. Prepare copy and briefs for the Creative Manager, utilize Canva and brand templates for routine assets, and coordinate materials through completion. Gather and organize evergreen stories, photographs, and other content in collaboration with staff and outside contributors.
• Own ASCV’s social media calendar, content planning, and publishing cadence across platforms. Work with the Program Communications Manager and other staff to identify content opportunities and coordinate contributions, balancing program promotion, events, impact stories, and community engagement.
• Write content and edit or adapt staff contributions. Schedule, publish, and monitor posts, including simple Reels and Stories using available photos and video clips.
• Use performance data and audience feedback to test improvements to messaging, timing, and content formats.
• Engage with followers, respond to or route inquiries within approved guidelines, and share relevant community, partner, and sponsor content.

Requirements

• Bachelor's degree in marketing, communications, public relations, journalism, or a related field, plus three or more years of relevant experience. An equivalent combination of education, professional experience, and demonstrated work may also be considered.
• Strong writing and editing skills, including audience-focused stories and campaign content.
• Experience developing campaign plans and carrying work through production, publication, and evaluation.
• Demonstrated ability to use audience insights and basic analytics to improve content and campaigns, anticipate needs, and carry recommendations through implementation.
• Working knowledge of Canva and the ability to create simple social media videos or Reels from existing photos and clips.
• Experience building and sending email campaigns, publishing social content, and updating websites, with the ability to learn new platforms.
• Strong organization, attention to detail, and the ability to manage deadlines and coordinate contributions independently using project management tools such as Monday.com.
• Creative curiosity, collaborative judgment, and a willingness to learn about the people and programs behind the content.
• Commitment to accessible, respectful communications that reflect autistic voices and the diversity of our community.

Preferred

• Experience in nonprofit or another mission-driven setting and familiarity with platforms such as WordPress, Mindbody, Bloomerang, and RunSignup/TicketSignup are helpful.
• Text-message communications, photography, and advanced design or video skills are a plus, but not required.

Benefits

• Benefits include health insurance, a retirement savings plan with employer match, paid time off, a monthly phone stipend, and a collaborative, mission-driven workplace.