Communications & Marketing Associate

Responsibilities

• The Communications and Marketing Associate is a non-exempt, full-time, salaried position responsible for creating digital and printed communications about our organization and its work for the public, our partner organizations, policymakers, and supporters across all WELC programmatic areas to promote our impact and advocacy.
• The Communications and Marketing Associate will create digital content that is engaging, easy to understand, visually appealing, and aligned with our core values, branding, and image.
• In addition, the Communications and Marketing Associate will create digital content and implement an audience engagement strategy that uses organic and paid promotion to reach existing and prospective WELC supporters as well as key policymakers on Facebook, Instagram, LinkedIn, and Bluesky.
• These responsibilities include designing social media content and graphics, interpretation of social media and website analytics to improve our reach and engagement, and occasional website maintenance.
• This position will work closely with the communications director and will also occasionally work with our development team to promote WELC’s fundraising efforts on social media and be involved in several online fundraising initiatives.
• Opportunities exist for occasional press work to include drafting, editing, and distributing press releases.
• Within these responsibilities, the Communications and Marketing Associate will coordinate with WELC program staff and, where appropriate, serve as an active representative of WELC in coalitions and relationships with clients, partners, and allies to develop and implement digital communications strategies in support of these campaigns.
• WELC offers a supportive team setting and the opportunity to experiment with new, creative digital media and swag including stickers and shirts to contribute to and grow our communications advocacy and impact.
• This position requires strong attention to detail, a demonstrated ability to work independently, and the ability to develop and maintain strong, trusting, and effective relationships with WELC clients, partners, and allies.
• The Communications and Marketing Associate is a normal 40-hour week position, primarily working during Monday to Friday business hours, though some night and weekend hours may be required depending on case needs.

Requirements

• Bachelor’s degree in communications, journalism, or other related field and 2+ years of relevant work experience or equivalent. We are open to consider entry-level candidates, especially those with diverse lived experience.
• Knowledge of western U.S. climate, conservation, and environmental justice advocacy issues.
• Lived experience within or past work in partnership with frontline or resource-dependent communities a significant plus.
• A commitment to conceptualizing and implementing digital communications strategies that further equity, inclusion, and justice, including through the just treatment and meaningful involvement of clients, partners, and frontline community groups and individuals.
• Excellent writing skills and knowledge of AP style.
• Experience with Social media (primarily Facebook and Instagram) content generation and campaigns including messaging using an organization’s voice, targeting, A/B testing, metrics analysis, strategic advertising, and executing the respective best practices for these platforms. Experience with LinkedIn and Bluesky a plus.
• Collaborating with partners and clients to create social media posts and carry out joint campaigns, including coordinating messaging, timing and collaborative posting.
• Creating social media graphics and data-based infographics. Design skills with Canva/Adobe Creative Suite strongly desired.
• Creating basic video content.
• Website content management systems (we use WordPress), including search engine optimization and Google Analytics a plus.

Benefits

• The Western Environmental Law Center is an equal opportunity employer. We offer a flexible, friendly, team-based environment with immediate opportunities to shape organizational strategies, competitive salaries ($68,000 - $75,000 for this position, depending on experience and location).
• WELC offers an excellent benefits package, including health, vision, dental, life, and disability coverage (with WELC paying 100% of an employee’s premiums), a 401(k) retirement plan with a 4% WELC match, 22 days of combined paid annual vacation and personal leave on top of 13 days of paid holiday leave, paid sick leave, and a paid long-term leave policy (3 months sabbatical leave for every 5 years of employment).