Communications Manager II - Workplace Benefits

Responsibilities

• Manages communications portfolio (emails, web content, flyers, training decks) including working with creative resources to update materials as needed and champion through the required review process.
• Using Salesforce Marketing Cloud, core campaign email launches and performance reporting.
• Manage Spanish translations for select materials coordinating with translation vendor
• Direct mail liaison
• Develops and/or executes strategic communication plans to drive business and team objectives
• Demonstrates acumen in financial services and relevant line of business and/or staff support functions and leverages to influence business results through strategic communications activities
• Leads the creation of consistent, engaging, and strategic messaging, including leader messaging, articles, interviews, and other written and visual pieces that reflect company tone and narrative
• Delivers targeted and enterprise-wide communications for various channels, including email, written announcements, employee messaging, town halls, videos, and blog posts
• Drives innovation and new ways of communicating across existing and new channels for external and internal audiences including mass/public, clients and customers, influencers and partners, regulators/elected officials, Board/Executive leadership, and employees

Requirements

• 3 – 5 years marketing experience; knowledge of the creative through production process for print and digital assets
• Team player who can work independently with minimal supervision and demonstrate initiative, ability to prioritize tasks, follow up as needed, and meet established SLA deadlines.
• Capable of managing multiple tasks and working cross functionally with other departments
• Highly organized and efficient with time and project management skills; detail oriented with strong attention to follow-through; ability to meet deadlines and prioritize
• Minimum Education Requirement: High School Diploma / GED / Secondary School or equivalent
• Knowledge of marketing platforms including Seismic, Salesforce Marketing Cloud, Content Management Systems and User Interfaces.
• Willing to learn and contribute to a strong team environment.
• Results-oriented individual, a good communicator and listener; able to take direction

Preferred

• Knowledge of marketing platforms including Seismic, Salesforce Marketing Cloud, Content Management Systems and User Interfaces.
• Willing to learn and contribute to a strong team environment.
• Results-oriented individual, a good communicator and listener; able to take direction

Benefits

• This role is currently benefits eligible. We provide industry-leading benefits, access to paid time off, resources and support to our employees so they can make a genuine impact and contribute to the sustainable growth of our business and the communities we serve.