Channel Marketing Specialist

Winchester, VA (On-site)

$65K/yr – $80K/yrMid Level2+ years expFull time

Posted 7 weeks ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Support field and regional marketing execution tied to sales plans and channel partners, while coordinating local events, in-store tactics, and local digital campaigns.

  • Regional & Account Marketing Execution: help implement local programs and enable partner co-op initiatives.
  • Cross-Functional Collaboration: align with Sales, Product Marketing, and Brand Marketing to adapt national programs locally.
  • Field Ops & Measurement: track timelines, budgets, co-op usage, and basic metrics to inform future strategy.

Job Description

Responsibilities

  • Put safety first – Always!
  • Lead and foster our “people first” culture.
  • Regional & Account Marketing Execution
  • Support regional sales teams on strategic key account plans by executing agreed-upon marketing tactics.
  • Advise channel partners on co-op marketing investments, ensuring compliance with program guidelines.
  • Support in-store execution including merchandising, signage, displays, and point-of-sale materials.
  • Coordinate and execute local events, promotions, and trade shows.
  • Support both traditional and digital local marketing initiatives, including print, radio, outdoor, paid search, and social.
  • Assist accounts with local online visibility (store listings, ratings, reviews, and basic local SEO).
  • Cross-Functional Collaboration

Requirements

  • Bachelor’s degree in Marketing, Business, or related field and 2–5 years of experience in field, channel, or regional marketing.
  • Strong execution, organization, and communication skills.
  • Experience working with sales teams and external partners preferred.
  • Regional market travel – up to 50%
  • Must be able to lift up to 50lbs with help to support display execution

Preferred

  • Experience working with sales teams and external partners preferred.

Benefits

  • Time Off: We’ll give you paid holidays and paid vacation.
  • Health, Dental, and Vision Insurance : Choose from a variety of options. We’ll cover a generous share of the cost. Plus, you can earn lower rates through our wellness program.
  • 401(k) With Company Match : Save for your retirement and we’ll match it dollar for dollar.
  • Tuition Reimbursement: We’re all about lifting each other to the next level. When you’re ready to get the degree, we’ll pick up part of the tab.
  • Training and Education : We offer dozens of options to boost your performance – both online and on-site nearby.
  • Stock Purchase Program : Invest in Trex at a discounted price.
  • Employee Discount Program: When you make the World’s No. 1 Decking Brand, you’ll probably want to enjoy the finished product yourself. We’ll give you a discount.
Trex Company logo

Trex Company

At Trex, we don't just make composite decking -- we invented it. From there, we continue to innovate, engineering what's next in outdoor living to perfect and define the composite deck category. It's what's made us the world's largest manufacturer of wood-alternative decking products. And it's a product both our customers and our team members can be proud of: every board we make is more than 95% recycle materials, including reclaimed wood and recycled plastic film.Build a career you can be proud of. The work you put in, the ideas you bring, the rewards you earn—when you’ve got pride in what you create, it’s all worth the effort. As the industry leader, we feel it. And you will, too.

Founded in 1996
Winchester, Virginia, USA
1.2K employees

Traffic Signals

Monthly Visitors
667.7K
Monthly Google Ads Budget
$131.5K
Traffic Source Mix
Search
37%
Direct
27.7%
Referral
3.9%
Social
1.1%
Paid
1.6%

Headcount Trend

Current headcount: ~1.2K

Marketing Team

Marketing Roles Posted (Last 30 Days)
1

Recent News