Responsibilities

• Own the execution of partner marketing campaigns and programs, including field marketing activities, content initiatives, webinars, and digital campaigns .
• Manage partner participation across Relativity-sponsored events and industry conferences, including sponsorship fulfillment, partner engagement, communications, event logistics , and post-event follow-up. Responsibilities may include supporting initiatives such as RelFest , Legalweek , ILTACON, CLOC, and other strategic industry events.
• Serve as a key coordinator for partner marketing activities related to major events, helping ensure a positive and consistent experience for participating partners before, during, and after each event.
• Manage internal partner marketing communications, including team updates, deliverables, deadlines, and visibility into priority initiatives.
• Execute campaign-related activities including email marketing, landing page development, content creation, social media promotion, campaign setup, and coordination with Marketing Operations and other supporting teams.
• Coordinate partner marketing content and communications opportunities, including social media promotion, partner announcements, public relations activities, and partner-related web content updates.
• Track and report on campaign and program performance, providing observations, insights, and recommendations to improve future partner marketing initiatives.
• Create monthly and quarterly reports that provide the Partner Marketing team with visibility into campaign, program, and event performance, highlighting key results, trends, and areas for follow-up.
• Collaborate with cross-functional teams including Events, Product Marketing, Segment Marketing, Marketing Operations, Communications, and Sales to ensure successful campaign and program execution.

Requirements

• 5-8 years of experience in B2B marketing, preferably in tech, legal, or SaaS .
• Experience working in a partner marketing, channel marketing, alliance marketing, or ecosystem marketing environment, even if not in a partner-facing capacity.
• Experience supporting conferences, trade shows, customer events, sponsorships, or other field marketing activities.
• Experience executing multi-channel marketing campaigns, events, or marketing programs from planning through execution and measurement.
• Strong project management skills, with the ability to manage multiple programs, stakeholders, deadlines, and competing priorities simultaneously.
• Strong written and verbal communication skills, including experience developing marketing communications, campaign assets, or event-related content.
• Comfort working with marketing performance data and campaign reporting, with the ability to identify trends and suggest opportunities for improvement.
• Familiarity with marketing technologies such as Salesforce, marketing automation platforms, webinar platforms, or similar tools.
• Collaborative mindset and the ability to work effectively across multiple teams and functions.
• Interest in continuing to grow into a more partner-facing partner marketing role over time, with increasing exposure to partner engagement, strategic planning, and relationship management.