Responsibilities

• Identify Target Markets and Prospects –Develop Ideal Customer Profiles (ICPs) through collaboration with the sales team and available data sources. Generate lists of companies and contacts that fit our target sectors and job roles.
• Execute Multichannel Outreach Campaigns—Launch personalized email sequences in HubSpot and follow a structured outreach timeline to engage potential customers. Ensure messages are aligned with current marketing offers.
• Perform Social Media Prospecting—Search and connect with leads on LinkedIn, Facebook, Instagram, and X (formerly Twitter). Use voice notes, messaging templates, and advanced search to build engagement.
• Create and Manage Email Sequences—Customize and launch outbound email campaigns in HubSpot using pre-designed workflows. Monitor performance and ensure consistent communication over a 4 to 6 week span.
• Conduct High-Volume Phone Outreach—Make daily outbound calls to assigned leads to initiate conversations or follow up on digital outreach. Track and schedule callbacks based on responses.
• Track and Report Lead Engagement—Maintain accurate and real-time records in HubSpot, Asana, and Excel. Identify trends in outreach performance and adjust tactics accordingly.
• Use Automation and Tools Efficiently—Set up and monitor automated messaging tools for platforms like X. Maximize productivity through tech-enabled outreach strategies.
• Optimize Lead Lists—Regularly update and refine prospect lists to ensure outreach efforts are targeting the right people and companies based on response data and engagement trends.
• Collaborate with Sales and Marketing—Provide feedback to the Business Development team on what messaging and channels are working best. Suggest improvements for campaign strategies based on your findings.
• Meet Daily Activity Goals—Consistently meet or exceed targets such as 150 messages sent, 50 phone calls made, and 20+ new social contacts per day. Be accountable for your own productivity while working autonomously.

Requirements

• Educational background in (business, marketing, communications, or related preferred) and past sales, outreach, or club leadership experience is a plus—but drive and personality matter most.
• Clear communicator with strong writing and persuasion skills
• Comfortable using Excel/Google Sheets and navigating online platforms
• Experience with CRM or outreach tools (like HubSpot) is a plus—but we’ll teach you what you need to know
• Competitive mindset and self-motivation—you thrive on challenges and results
• Outgoing, confident, and not afraid to message or call someone new
• Coachable, curious, and eager to learn from professionals in the field
• Organized and accountable—you own your work and your results
• Employment is contingent upon completing and passing a background check and drug test.