Brand Narrative Strategist

USA (Remote)

$120K/yr – $135K/yrSenior Level6+ years expFull time

Posted 1 day ago

Job Summary

Own the development of strategic messaging for deep tech ventures, translating complex tech into compelling narratives for investors, customers, and talent while collaborating with design and leadership across campaigns, decks, and growth initiatives.

  • Lead narrative development across websites, decks, and sales collateral
  • Translate technical subject matter into clear language for multiple audiences
  • Collaborate with designers and executives to align messaging and visual identity

Job Description

Responsibilities

  • Lead narrative and messaging development that directly feeds Creative's deliverables: positioning, brand voice, key messages, and story architecture for websites, pitch decks, and sales collateral.
  • Partner directly with founders and executive teams to translate complex, technical work into language that lands with investors, customers, and talent.
  • Work hand-in-hand with Creative Directors and designers from the earliest stages of a project, ensuring messaging and visual identity are built together rather than bolted on afterward.
  • Develop messaging frameworks, boilerplates, taglines, and value propositions that hold up across every deliverable the Creative team produces.
  • Guide clients through positioning exercises — competitive landscape, audience segmentation, differentiation — and turn that thinking into a clear point of view Creative can build from.
  • Support clients through fundraising moments by shaping investor-facing narrative and messaging, especially within pitch decks.
  • Review copy and messaging across Creative deliverables before they reach clients, ensuring narrative consistency and strategic rigor.
  • Share narrative and positioning insights with the PR team so press strategy stays aligned with what Creative is building.
  • Contribute to new business: help shape point of view for pitches and articulate why HAUS's strategic thinking is differentiated.
  • Help build the narrative/strategy practice at HAUS, embedded within Creative — frameworks, templates, and processes that don't fully exist yet.

Requirements

  • B2B experience: our clients are all venture-backed, B2B, deep tech companies selling to sophisticated technical and investor audiences, and this role should have a strong B2B marketing or brand strategy background rather than consumer/B2C.
  • Direct experience with venture-backed startups and fundraising — particularly building narrative and positioning for investor decks — is extremely valuable.
  • 6+ years of experience in brand strategy, messaging, copywriting, or narrative development, ideally within a creative agency or in-house brand/creative team.
  • A portfolio of strategic work — positioning documents, messaging frameworks, brand narratives — not just finished copy.
  • Proven ability to translate technical or complex subject matter into clear, compelling language for multiple audiences.
  • Excellent writing and editing skills, with a sharp ear for voice and tone.
  • Comfort partnering closely with designers and Creative Directors, shaping messaging and visual identity together rather than handing off a document.
  • Experience leading client relationships and presenting strategic recommendations directly to founders and executives.
  • Comfort operating with ambiguity and building processes where few exist yet.
  • Genuine curiosity about emerging technology and science; prior exposure to AI, aerospace, biotech, climate, defense, or a similar sector is a strong plus.

Preferred

  • Prior exposure to AI, aerospace, biotech, climate, defense, or a similar sector is a strong plus.

Benefits

  • Health, vision, and dental insurance premiums 100% covered by HAUS for employee and family plans
  • Paid parental leave
  • Unlimited PTO
  • Unlimited sick days
  • 401k
  • Eligible for profit-sharing after one year of employment
  • Gym membership reimbursement
  • Flexible career development budget

Salaries

Posted range

$120K/yr – $135K/yr

Taken straight from the job posting.

See all HAUS salaries

Headcount Trend

Current headcount: ~519

Brand Narrative Strategist

HAUS · USA · Remote