Brand Narrative Strategist

Responsibilities

• Lead narrative and messaging development that directly feeds Creative's deliverables: positioning, brand voice, key messages, and story architecture for websites, pitch decks, and sales collateral.
• Partner directly with founders and executive teams to translate complex, technical work into language that lands with investors, customers, and talent.
• Work hand-in-hand with Creative Directors and designers from the earliest stages of a project, ensuring messaging and visual identity are built together rather than bolted on afterward.
• Develop messaging frameworks, boilerplates, taglines, and value propositions that hold up across every deliverable the Creative team produces.
• Guide clients through positioning exercises — competitive landscape, audience segmentation, differentiation — and turn that thinking into a clear point of view Creative can build from.
• Support clients through fundraising moments by shaping investor-facing narrative and messaging, especially within pitch decks.
• Review copy and messaging across Creative deliverables before they reach clients, ensuring narrative consistency and strategic rigor.
• Share narrative and positioning insights with the PR team so press strategy stays aligned with what Creative is building.
• Contribute to new business: help shape point of view for pitches and articulate why HAUS's strategic thinking is differentiated.
• Help build the narrative/strategy practice at HAUS, embedded within Creative — frameworks, templates, and processes that don't fully exist yet.

Requirements

• B2B experience: our clients are all venture-backed, B2B, deep tech companies selling to sophisticated technical and investor audiences, and this role should have a strong B2B marketing or brand strategy background rather than consumer/B2C.
• Direct experience with venture-backed startups and fundraising — particularly building narrative and positioning for investor decks — is extremely valuable.
• 6+ years of experience in brand strategy, messaging, copywriting, or narrative development, ideally within a creative agency or in-house brand/creative team.
• A portfolio of strategic work — positioning documents, messaging frameworks, brand narratives — not just finished copy.
• Proven ability to translate technical or complex subject matter into clear, compelling language for multiple audiences.
• Excellent writing and editing skills, with a sharp ear for voice and tone.
• Comfort partnering closely with designers and Creative Directors, shaping messaging and visual identity together rather than handing off a document.
• Experience leading client relationships and presenting strategic recommendations directly to founders and executives.
• Comfort operating with ambiguity and building processes where few exist yet.
• Genuine curiosity about emerging technology and science; prior exposure to AI, aerospace, biotech, climate, defense, or a similar sector is a strong plus.

Preferred

• Prior exposure to AI, aerospace, biotech, climate, defense, or a similar sector is a strong plus.

Benefits

• Health, vision, and dental insurance premiums 100% covered by HAUS for employee and family plans
• Paid parental leave
• Unlimited PTO
• Unlimited sick days
• 401k
• Eligible for profit-sharing after one year of employment
• Gym membership reimbursement
• Flexible career development budget